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Press Release

06/29/2010

HOME ENTERTAINING IS A BREEZE WITH LG’S BRAND NEW FRENCH DOOR FRIDGES

LG Electronics (LG), a global leader in home appliance innovation today introduces seven different models to its range of French Door refrigerators making LG home to the largest offering of French Door Fridges in Australia.

Sydney, Australia – 29 June, 2010LG Electronics (LG), a global leader in home appliance innovation today introduces seven different models to its range of French Door refrigerators making LG home to the largest offering of French Door Fridges in Australia.
The six-strong models will be available in various colours and sizes to ensure even the most individualised kitchens are catered for. The days of rummaging through the refrigerator are gone with the wide eye level internal width measuring 800mm allowing home entertainers to place wide platters and containers at eye level with ease on selected models (GR-L219STSL, GR-L218STSL, GR-B218STS)
The hero model LG French Door refrigerator GR-L219STSL boast two freezer drawers that are located on the bottom half of the refrigerators to keep consumers even more organised. The upper drawer provides users with simple and easy access to the products that are needed on a regular basis. The lower drawer is a separate freezer compartment that lets users store larger items and is great for longer-term storage.
Glacel Lubrin-Zabat, Category Manager Home Appliances, LG Electronics Australia, advises that the features of the new French Door Fridge will give LG a boost in the kitchen category as smart technology and style lead the way, “There’s a real shift happening at the moment as more and more Australians are choosing to stay at home and entertain family and friends rather than venture out to restaurants.
“It is essential that they maximise the space in their fridge to its full potential, and with the extra wide storage space and four door capacity, their fridge is full of the delights and treats that will make them the hosts with most.”
Convenience in the kitchen is also catered for with the introduction of LG’s tall ice and water dispensing centre on selected models, users can easily fill a variety of mugs or sports bottles up to 600ml. The in-door ice maker on selected models provides easy access to ice through the door and the easy to clean adjustable cantilevered shelves allows for a more flexible food storage. The unique LED Lighting on selected models enhances visibility making it easier to find food.
There are 3 models within the range that can cater for 800mm cabinets making it convenient for consumers who want to replace their fridge within a smaller size cabinetary in their kitchen (GM-B208STS, GM-B208BVS, GM-B208WVS).
LG customers are given further peace of mind with a 10 Year Linear Compressor Warranty on selected models. The compression piston is attached directly to the linear moving compressor reducing the friction part from 4 to 1 resulting to less noise and energy (2 years parts & labour, plus another 3 years on sealed refrigeration system part (compressor, evaporator, dryer and tubing( excluding labour) plus another 5 years on compressor part excluding labour. LG’s 10 year warranty cements its position as leaders in the home appliance arena, providing customers with reliable yet technologically-advanced products.
The French Door Fridge Models are listed below and are available at all major retailers.
GR-L219STSL- MRP $4599 (10 Year Linear Compressor Warranty)
GR-L218STSL- MRP $4024 (10 Year Linear Compressor Warranty)
GR-B218STS- MRP $3449
GM-B208BVS- MRP $2644
GM-B208STS- MRP $2874
GM-B208WVS- MRP $2529
For more information visit www.lgdesignerkitchen.com.au
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1™ and A Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lge.com.
About LG Electronics Home Appliance Company
The LG Electronics Home Appliance Company is an innovator in the home appliance industry, dedicated to offering healthier and greener products, blending smart technology and trend-setting design and providing a complete solution for improving daily life. LG’s insightful products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, and built-in appliances, are designed to resonate with consumers around the world. LG’s innovative technologies and convenient features, including the world's first interactive refrigerator, steam washing machine and combination oven and microwave, set new trends in the appliance industry, helping to establish LG as a global leader.
For further information or images, please contact:
Lena Sachs, LG-One
Tel : 02 8281 3875 (direct)
Email: lena.sachs@lg-one.com
Distributed on behalf of LG Electronics Australia Pty Ltd. 2 Wonderland Drive, Eastern Creek NSW 2766. Phone: (02) 8805 4000

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