LG LAUNCHES NEW ‘G WATCH R’ IN AUSTRALIA
SYDNEY, 7 NOVEMBER, 2014 - When it comes to the world of mobile and wearable tech this year, LG Electronics (LG) has been more than just a little bit busy – it was the first company to introduce a Quad HD screen on its G3 smartphone and one of the first to bring Android Wear to the Australian market with the innovative G Watch. Now, in the lead up to Christmas 2014, LG is introducing Australia to the world’s first watch-style wearable device to feature a circular P-OLED (Plastic OLED) display utilising 100 percent of the watch face.
When technology meets timepiece
Have a look at the image to the right. What do you see? At first glance, the G Watch R appears as a beautiful, well-crafted piece of bling for your wrist. Which, of course, it is – when conceiving the G Watch R, LG genuinely sought to offer up a truly classic looking timepiece. But what if we told you that what you’re seeing is actually a computer-generated image and the entire face of the watch is the screen? That’s right – from the bezel edge, the minute marks, the second and hour-hands to the date box – the whole watch face is virtual. You’re looking at the 1.3-inch full circle P-OLED display of the G Watch R. Not only does the P-OLED technology utilise 100 per cent of the screen surface, it also delivers stunning image clarity.
Better yet, this particular stylish design is just one of many traditional-style watch faces you can select from the in-built settings. Switching from jeans and a t-shirt to a formal black suit? Change up your screen style to match. It’s like having a chameleon on your wrist - minus the beady eyes and fly-snatching tongue, of course!
What’s a photoplethysmography sensor?
Speaking of tongue-twisters, another hotly anticipated feature of the G Watch R’s hardware specs is the inclusion of an embedded photoplethysmography (PPG) sensor. The PPG sensor is a highly sophisticated heart-rate monitor that helps to keep you across your daily workouts. Talk about wearing your heart on your sleeve!
You would expect a second-generation device to host some exciting updates and the G Watch R does not disappoint in that regard – behind the beautiful new aesthetic is a swag of updated software features. Capable of running the latest Android Wear software, it totes a larger battery than the original G Watch and hosts an impressive 4GB of storage with 512MB of RAM. The increased storage space allows room for a number of wearable-specific apps, including the LG health and fitness app.
“I love the chameleon-style face but I want my own strap.”
What does LG have to say?
Lambro Skropidis, General Manager Marketing at LG Electronics Australia, says he is particularly proud of the new G Watch R. “We’ve had a fantastic year at LG – from the global kudos over our flagship G3 smartphone to the unveiling of the world’s first 4K Ultra HD OLED TVs, it’s been a year full of accomplishments. I am delighted that we’re launching the G Watch R. At LG, we are well aware that 2014 is the year of wearable tech, and so we’ve made a concerted effort to be at the forefront of their introduction to the Australian market.” said Skropidis.
“The G Watch was a great first attempt, and the new G Watch R is in a whole new league. It’s not only beautiful to look at; it offers a range of customisable watch faces within its gallery. I also think it’ll take wearable devices to the next level – the G Watch R will see wearable tech make the transition from fancy gadget, to everyday companion device and onto genuine fashion statement.”
Where and when can I get my hands on the G Watch R?
What are the specifications you ask?
> Chipset: 1.2GHz Qualcomm Snapdragon™ 400
> Display: 1.3-inch P-OLED Display (320 x 320)
> Memory: 4GB eMMC / 512MB RAM
> Battery: 410mAh
> Operating System: Android Wear™ (compatible with smartphones running Android 4.3 and above)
> Sensors: 9-Axis (Gyro/ Accelerometer/ Compass), Barometer, PPG
> Colour: Black
> Other: Dust and Water Resistant (IP67)
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For further information please contact HKAus@lg-one.com
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is an innovator and trend leader in the global mobile communications industry. LG is driving the evolution of mobile forward with its highly competitive core technologies in the areas of display, battery and camera optics and strategic partnerships with noted industry leaders. LG’s consumer-centric products — including the flagship premium G Series models — incorporate unique, ergonomic designs and intuitive UX features that enhance the user experience. The company remains committed to leading consumers into the era of convergence, maximizing inter-device connectivity between smartphones, tablets and a wide range of home and portable electronics products. For more information, please visit LG.com.au
About LG Electronics Australia
LG Electronics Australia is based in Sydney and is a subsidiary of LG Electronics, Inc, a global force and technology leader in consumer electronics, home appliances and mobile communications. In Australia, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions, all under LG’s “Life’s Good” marketing theme. For more information, please visit LG.com.au or facebook.com/LGaustralia