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Press Release

08/03/2009

LG MAKES WIRELESS HOME NETWORKING EASY

LG Electronics (LG), a global leader and technology innovator in consumer electronics, announced the launch of its latest Network Blu-ray Disc Player, BD390, following on from the incredible success of BD370, Australia's first Blu-ray player with direct YouTube access.

- With the latest Network Blu-ray Disc Player, BD390 -
Sydney, Australia, 3 August, 2009 - LG Electronics (LG), a global leader and technology innovator in consumer electronics, announced the launch of its latest Network Blu-ray Disc Player, BD390, following on from the incredible success of BD370, Australia's first Blu-ray player with direct YouTube access.
The BD390 boasts all the same core functionalities of the BD370 model but takes performance and connectivity a step further featuring integrated wireless home networking for easy connection to the home network and 1GB of built-in memory, offering consumers an easier option for enjoying BD-Live content from their favourite Blu-ray movies without the need for a flash drive.
Integrated Wi-Fi Connectivity provides convenient connectivity to wireless home networks, delivering BD-Live features to rooms where even wired broadband connections cannot reach. Simply connect BD390 to a broadband home network through the built-in Wi-Fi connection or Ethernet port.
"With LG, consumers do not have to compromise flexible entertainment options for exceptional sound and picture quality," said Stan Bilinski, Senior Category Marketing Manager, LG Electronics Australia. "Whether it's through new content or a wireless connection, our new Network Blu-ray Disc Player allows consumers to personalise their entertainment experience."
Offering unlimited access to online content, LG's alliance with YouTube allow consumers to instantly stream millions of Web videos directly from the Internet to an LG Network Blu-ray Player for viewing on their television*. Easy searching, thumbnail previews and multiple screen size viewing options will allow consumers to enjoy endless video content from current events to viral videos at the touch of a button.
Outstanding Full HD 1080p resolution and 1080p up-scaling via HDMI output provides the ultimate in picture quality whilst BD390's Cinema Mode results in superior video performance with highly accurate 1080p at 24 or 60 frames per second. Discrete 7.1 channel audio outputs allow for exceptional connectivity and performance for compatibility with a variety of audio and video receivers.
Dolby True HD, Dolby Digital Plus and dts-HD Advanced Digital Out technologies deliver high bit-rate audio sound. As a result, the amazing sound is bit-for-bit identical to the studio master, unlocking a truly high-definition entertainment experience from next-generation discs.
Enhanced versatility is another strong point of the BD390, which can play a variety of formats from different media. Compatible file formats include DivX, MPEG2, MPEG4, video, JPEG, MP3, HD Divx and WMA file formats. These can be stored on optical media like CDs, DVDs and Blu-ray discs or on USB memory.
The stylish Blu-ray disc player, BD390, featuring LG's smart technology, will be available in August, 2009 for SRP $749.
Specifications
  • Blu-ray disc playback in 1080p Full HD

  • External Hard Drive Playback

  • DLNA (Digital Living Network Alliance)

  • Wireless LAN 802.11N

  • Deep Colour with HDMI

  • 7.1 Channel Digital Decoder

  • BD-Live Profile 2.0 & Bonus view

  • YouTube Access with a high speed internet connection

  • USB Plus (HD Divx, Jpeg, MP3 playback)

  • Express Reaction ? instant tray open

  • SIMPLINK(HDMI-CEC): Control all the features of the TV and home theatre system with a single remote control, including browsing online media

For more information please visit the LG website at www.lg.com.au or call 1800 LG HELP (1800 544 357) for stockists.
*Internet access required, charges may apply. Check with your internet service provider.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units ? Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world's leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1? and A Technology Partner of Formula 1?. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.
About LG Electronics Home Entertainment Company
The LG Electronics Home Entertainment Company is a top global player in flat panel displays, audio players and video products for the consumer and professional markets. LG's product areas include LCD and plasma televisions, home theater systems, Blu-ray disc players, audio components and video players, and plasma display panels, among others. While focusing on creating feature-rich devices, the company is also pursuing stylish designs and pushing technological boundaries to improve the home entertainment experience.
For further information, images or to organise an interview please contact:
Alexandra Churcher, Burson-Marsteller

Tel: 02 9928 1585 (direct)

Mob: 0403 021 284

Email: alex.churcher@bm.com

Fax: 02 9928 1557
Nicole Thurston, Burson-Marsteller
Tel: 02 9928 1584 (direct)
Mob: 0401 677 178
Email: nicole.thurston@bm.com
Fax: 02 9928 1557
Distributed on behalf of LG Electronics Australia Pty Ltd
2 Wonderland Drive, Eastern Creek NSW 2766
Phone: (02) 8805 4000

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