LG NO 1 IN SALES IN THREE CATEGORIES
Sydney, Australia, 23 February 2009 - LG Electronics Australia (LG) was awarded the prestigious GfK No.1 Award* in three categories by leading market researcher GfK Retail and Technology.
Stan Bilinski, Senior Category Marketing Manager, LG Electronics said, "To be awarded No 1 in three separate categories by GfK is a great achievement for LG and we are pleased to receive such highly acclaimed recognition in both the Audio Visual and Cooking categories".
"2009 is set to be a big year for LG especially for Audio Visual and Cooking appliances. We are due to launch new products throughout the year in both categories that will continue to show LG?s commitment to leadership and innovation" he added.
GfK provides an award every year to the No 1 brand in each category across Asia Pacific countries. The award is based on units sold for the 12 month period from January ? December 2008 and is only given to brands in general distribution.
GfK is stringent in its criteria in that the award will only be presented if the product is a clear winner in its category.
LG provides stylish, premium and lifestyle smart appliances for every room in the home. From cooking to entertainment, home hygiene and temperature control, LG stands out as the brand of choice and one that consumers and retailers alike will continue to turn to, as leaders in the industry.
For more information please visit the LG website at www.lg.com.au or call 1800 LG HELP (1800 544 357) for stockists.
*(GfK unit sales data)
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in 114 operations including 82 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of five business units - Home Entertainment, Home Appliance, Air Conditioning, Business Solutions and Mobile Communications. LG is the world?s leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems. For more information, please visit www.lg.com.
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