TAKE GAMING TO THE NEXT LEVEL WITH LG’S 4K ULTRA HD TV’s – THE ULTIMATE TV GAMING EXPERIENCE

  • Updated
  • 17/10/2014

SYDNEY, 17 October 2014 — Game on! LG Australia (LG) and Xbox join forces in the quest to provide the ultimate TV gaming experience. Spoiler alert! They nail it!

TV GAMING 1

Did you know 77% of Xbox owners (source: Microsoft Australia*) have their console in the lounge room? That means those gamers are more than likely playing on a TV. Anyone eager to get an incredible gaming experience in the living room will require gorgeous visuals and glorious detail; that’s where LG has your back. The company’s 4K ULTRA HD TVs deliver detailed visual capabilities, increasing not only the enjoyment factor but also your ability to perform and beat the competition.

TV GAMING 2

Last week LG announced a smorgasbord of stunning TVs – all amazing for gaming. However, the 4K ULTRA HD TV lineup has features that are tailor made for gamers and includes the spectacular UC970T (as above), the UB950T and UB980T – all of which are currently available in major electronics retailers across Australia. Details of pricing and different sizes for each model can be found below.

TV GAMING 3                    TV GAMING 4

Two new exciting LG 4K ULTRA HD TV models to be released in October are the 55-inch UB820T and 40-inch UB800T**. At a price point that is accessible for the everyday gamer, these beauties will be retailing for RRP $2,199 and RRP $1,149 respectively.

TV GAMING 5

 

What exactly do LG’s Ultra HD TVs and AV products have to offer a gamer?

 

  • >DUAL PLAY: One of best features of LG’s gaming range is Dual Play. If you and a friend are playing split-screen multiplayer, Dual Play glasses*** let you and your opponent filter out each other’s screen, giving you the whole 55 or 65-inches to yourself – and more importantly, it stops them from finding where you are during an intense gaming contest.

 

Note: Dual Play not available on UB800T and UB820T models

 

  • >OVER 8 MILLION PIXELS OF GAMING DETAIL: A big TV isn’t enough anymore – you need a resolution to match. With LG’s 4K Ultra HD TV models, you’ll play games on a screen with 8.3 million pixels, so you’ll get amazing resolution. It’s a breathtaking gaming experience with incredibly crisp vision, even when viewed from close distances.

 

  • >IPS PANEL AND 100HZ SCREEN REFRESH RATES: LG’s IPS Panel is the reason why its 55” and 65” TVs have amazingly clear, consistent and sturdy screens. LG’s 4K Ultra HD TV models also incorporate TruMotion technology, which includes a screen refresh rate of 100Hz, and delivers outstanding image quality across sport, movies, TV shows and gaming. The wide viewing angle also means that even a large gaming group will be able to enjoy the TV’s bright and vivid colours.

 

  • >SIZED FOR THE LIVING ROOM: Whatever the size of your living room, LG’s 4K Ultra HD TV range has a screen size to suit. With sizes ranging from a 40” model right up to a massive 84” model, LG has you covered. In particular, the 84” model lends itself to big screen gaming, which means you can immerse yourself in the action, or go head to head with friends and family and give everyone a clear view.

 

  • >GAMING MODE: For a more realistic gaming experience, there’s a specialist function setting called Game Mode that helps to reduce gaming lag time.

 

 

Note: 3D not available on UB800T and UB820T models

 

  • >ENHANCED SOUND: The hero 65” Curved Ultra HD TV (UC970T), for example, truly holds its own with a 6 speaker, 40W sound system that really packs quite the punch - but if you are looking to give your gaming TV an extra audio kick, LG’s Soundbar and Home Theatre Systems offer standout audio options. Don’t just play the game, feel it rumble through your whole body!

 

LG’s TVs and audio video devices are also extremely versatile. Almost all of them offer Private Sound mode, which allows you to stream TV audio to your phone and hear your game via headphones without disturbing anyone else in the house. So those late-night battle sequences, engine roars or alien-zombie screeches won’t wake your flatmates, parents or the sleeping bubster!

 

  • >ULTRA HD UPSCALING

Did you know that 71% of Xbox owners in Australia use their console for non-gaming activities? These other activities include watching catch up TV. With the 2014 Ultra HD Upscaling Engine, all content (including catch up TV and streamed content) is skillfully rendered from standard definition and HD content closer to ULTRA HD clarity for clearer, more striking images****.

 

  • >GAMING FOR THE ENTIRE FAMILY

What does having a large screen LG 4K Ultra HD TV available in the living room mean for today’s families? 64% of Australia households with an Xbox have children under the age of 18 living in the home – meaning that it’s a great way to bring the family together in a central location (e.g.: the living room) and experience big screen gaming together, whether it’s a development/learning game for the youngsters or a high intensity action game for the older kids.

 

LG recommends the following models for gaming: 49UB850T, 55UB850T, 55UB950T, 65UB950T, 65UB980T, 79UB980T, 84UB980T, 55UC970T and 65UC970T. For the full list of LG’s 4K ULTRA HD TVs see the table below.

 

LG’s 2014 4K ULTRA HD TV Lineup

Type

Model

Size

Smart TV

3D / Dual Play

Available

RRP

Curved UHD

UG880T

UC970T

79”

65

55”

webOS

Yes

Dec

Now

Now

$10,999

$5,499

$3,599

UHD

UB980T

98”

84”

79”

65”

webOS

Yes

Dec

Now

Now

Now

$39,999

$12,999

$8,999

$5,299

UHD

UB950T

65”

55”

webOS

Yes

Now

Now

$4,399

$2,999

UHD

UB850T

60”

55”

49”

webOS

Yes

Dec

Now

Now

$2,899

$2,499

$2,149

UHD

UB820T

UB800T

55”

40”

Netcast 4.5

No

Now

Oct

$2,299

$1,149

 

Notes to Editor

 

-       *Source: bdrc continental, May 2014 (Microsoft research in Australia)

-       **Models UB800T and UB820T do not include 3D function

-       ***DUAL PLAY glasses are sold separately

-       **** Image quality of upscaled content will vary based on the source resolution

 

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Media Contacts:

For further information please contact HKAus@lg-one.com

 

About LG Electronics Home Entertainment Company

The LG Electronics Home Entertainment Company is a global top player in audio-visual products, monitors, personal computers and wearable devices. The company is always pushing the boundaries of technology to create feature-rich devices with stylish designs that meet the needs of global consumers. LG is committed to improving customers’ lives with innovative home entertainment products led by its award-winning OLED TVs, 4K ULTRA HD TVs and CINEMA 3D Smart TVs featuring the new webOS platform. For more information, please visit LG.com.au

 

About LG Electronics Australia

LG Electronics Australia is based in Sydney and is a subsidiary of LG Electronics, Inc, a global force and technology leader in consumer electronics, home appliances and mobile communications. In Australia, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions, all under LG’s “Life’s Good” marketing theme. For more information, please visit LG.com.au or facebook.com/LGaustralia

 

DOWNLOAD HIGH-RES IMAGES :

UC970T

UB950T

UB820T

UB800T

UB980T 1

UB980T 2

UB980T 3