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Press Release

04/07/2010

TEXT YOUR WAY TO THE TOP WITH THE LG NATIONAL TEXTING CHAMPIONSHIPS

So how do you get to represent your country without having to endure years of training? LG Electronics Australia is giving you the chance to demonstrate the skills generated from your everyday phone usage in the LG National Texting Championships, with $10,000 prize money up for grabs and an overseas trip to represent Australia at the LG Mobile World Cup.

Sydney, Australia – 7 April – So how do you get to represent your country without having to endure years of training? LG Electronics Australia is giving you the chance to demonstrate the skills generated from your everyday phone usage in the LG National Texting Championships, with $10,000 prize money up for grabs and an overseas trip to represent Australia at the LG Mobile World Cup.
The crème of the Australian texting crop will undoubtedly flex their thumb muscles to showcase their superiority and win their way to the LG Mobile World Cup for the chance to compete for a share in more than USD$100,000 prize money.
Focusing on the speed and accuracy in creating texts on full QWERTY keyboards, the LG National Texting Championships will hold heats around Australia to give all texters a chance to prove themselves. State winners of these heats will be given the opportunity to compete in the national finals which will be held in Sydney in September 2010.
After a hugely successful launch season, the LG National Texting Championships are back for 2010 in the search of Australia's quickest mobile phone texter. The competition's inaugural winner Jian Li went on to place third in the worldwide championships in 2009, proving to the world that Australians have some of the nimblest thumbs around.
"Texting has become a hugely popular form of communication so LG has created the world's premiere texting championship to recognise its relevance," said Nathan Dunn, General Manager, Mobile Communications, LG Electronics Australia. "We were thrilled with the competitiveness of last year's contest and hope this year's competitors have prepared to take their game to the next level."
Providing users with rich multimedia capabilities and intuitive features, LG continues to offers a number of mobile phones that feature the convenience of QWERTY keypads including the LG Webslider KS360, LG Xenon GR500f, LG GW300 and LG GW525.
Texters who fancy themselves as Australia's fastest are encouraged to attend the state heats. Events will be held in Westfield shopping centres around Australia including:
NSW Westfield Hurstville April 8, 9
  Westfield Miranda April 10, 11
  Westfield Eastgardens April 12, 13
VIC Westfield Southland May 1, 2
  Westfield Fountaingate May 15, 16
  Westfield Doncaster May 22, 23
SA Westfield Tea Tree Jun 12, 13
  Westfield Marion Jun 19, 20
QLD Westfield Carindale Jun 30, Jul 1, 2
  Westfield Garden City Jul 5, 6
WA Westfield Whitford City Jul 14, 15
  Westfield Carousel Jun 16, 17
NSW Westfield Parramatta Jul 24, 25
VIC Westfield Southland Jul 31, Aug 1
QLD Westfield Chermside Aug 7, 8
Finals    
NSW Westfield Parramatta September 28
For more information on the competition, please visit www.facebook.com/lgtexter and for full terms and conditions visit www.lge.com.au/promotion/txtchamp
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world's leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1™ and A Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lge.com.
About LG Electronics Home Entertainment Company
The LG Electronics Home Entertainment Company is a top global player in flat panel displays, audio players and video products for the consumer and professional markets. LG's product areas include LCD and plasma televisions, home theatre systems, Blu-ray disc players, audio components and video players, and plasma display panels, among others. While focusing on creating feature-rich devices, the company is also pursuing stylish designs and pushing technological boundaries to improve the home entertainment experience.
For further information or images, please contact:
Danny Wong, LG-One
Tel : 02 8281 3826 (direct)
Email: danny.wong@lg-one.com
Lena Sachs, LG-One
Tel: 02 8281 3875
Email: lena.sachs@lg-one.com
Distributed on behalf of LG Electronics Australia Pty Ltd. 2 Wonderland Drive, Eastern Creek NSW 2766. Phone: (02) 8805 4000

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