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- Mobile
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Home Appliances
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Design plays a critical role in harmonizing technology and human needs. At LG, we strive to make your life easier and more enjoyable by integrating our digital appliances into your lifestyle and home décor.
Our design philosophy boils down to four basic elements: Concept, Style, Interface, and Finish. By perfecting these elements, each of our digital appliances achieves LG’s goal of “great design.”
LG has been delving deeply into design and research in this innovative technological era. Our design team in particular is focused on achieving the company's vision of making life easier—and more fun—with technologically sleek and advanced digital appliances. And, from a practical perspective, technology is becoming an increasingly important tool in our modern lives. A growing number of products arrive already integrated with "intelligent" microchips and/or equipped with networking options.
This area, though still in its early stages, has great design potential—requiring our designers to put on their “inventing caps” to predict emerging needs, design new lifestyle concepts, and test out their designs on a high-end and uncompromising public.
This trend of designing products for the future was started by the LG Life Soft Research Lab, which was established about 20 years ago. There, researchers, designers, and trend scouts work to predict the future by examining and identifying consumer needs, observing the public's interest in products, and then developing design concepts and solutions based on what they’ve seen.
This means, ultimately, that LG is always one step ahead of the game—always developing products for the future. In this way, our research is focused not only on new products and technological opportunities, but also on understanding key customer and market trends.
A great deal of your daily living takes place in the kitchen. So, we put careful research and deliberation into our kitchen designs to meet your needs. The basic elements of Concept, Style, Interface, and Finish are carefully integrated in each of LG’s digital kitchen appliances.
You can see the four basic elements of LG’s design philosophy at work in our full range of cooktops.
* Concept: Radiant and induction cooktops embody conceptual features like our exclusive large-area bridge elements that convert two heating elements into one—for griddles or casseroles—as well as Smooth-Touch™ Controls to make cooking as easier and more stylish.
* Style: Sleek, state-of-the-art design and Smooth-Touch™ Controls keenly accentuate the décor of any contemporary kitchen.
* Interface: Intuitive, Smooth-Touch™ Controls make cooking like a professional chef both easier and more pleasurable than ever before.
* Finish: Our innovative design and attention to detail puts these LG products a notch above the rest.