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- Mobile
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Home Appliances
- Computer products
- Air Conditioners
Design plays a critical role in harmonizing technology and human needs. At LG, we strive to make your life easier and more enjoyable by integrating our digital appliances into your lifestyle and home décor.
Our design philosophy boils down to four basic elements: Concept, Style, Interface, and Finish. By perfecting these elements, each of our digital kitchen appliances achieves LG’s goal of “great design.”
Technology is becoming an increasingly important tool in our modern lives. That’s why LG continues to focus on product research and design in order to make your life easier—and more fun.
Currently, a growing number of our products already come equipped with "intelligent" microchips and/or networking options. This area of technology, though still in its early stages, has great potential to transform the way we live and use appliances in our everyday lives. In order to predict and meet society’s emerging needs, our designers and engineers continue to invent and test new concepts.
LG has always had their eye on the future. Nearly 20 years ago, LG founded the Life Soft Research Lab, and today our Corporate Design Center continues to experiment with new products and technologies. Our researchers, designers, and trend scouts work to predict the future by examining and identifying consumer needs; weighing the public's interest in products; and then developing concepts and solutions based on their findings. This allows LG to remain one step ahead of the game—always anticipating the needs of tomorrow.
LG washing machines combine unique, innovative features with sleek and sophisticated styling, designed to fit your lifestyle and your décor.
Suitable for any floor of your house, LG washing machines come in a wide range of designer colors, including Wild Cherry Red and Graphite Steel (offering the look of stainless steel without its cost). They also come with optional, matching drawer pedestals for added height and tuck-away storage for detergent and other laundry items. And they come standard with large, chrome-rimmed, glass doors—some even square in shape, a unique feature to LG models—offering you easier loading and unloading.
Other helpful features on LG washing machines include an interior, white, LED tub light for extra visibility, and our (LCD or LED) Intelligent Electronic Controls which feature our Dial-A-Cycle function, allowing you to quickly set your cycle and go.