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Press Release

08/26/2010

Staying in touch never looked so good with the LG Loop

LG’s Latest AndroidTM-powered Smartphone available exclusively at Rogers

LG’s Latest AndroidTM-powered Smartphone available exclusively at Rogers

MISSISSAUGA, ONTARIO—(August 23, 2010) - LG Electronics Canada today revealed its newest mobile phone, the LG Loop. With a unique curved design and the power of Google’s Android Operating System, this stylish new Smartphone is available today exclusively through Rogers.

The LG Loop is fully loaded, offering customers smart, rich connectivity and social networking features on one large touch screen – all with a distinctive design.

Unleashing the power of the Android Platform, the LG Loop allows the user to access applications from the Android Market™:  download famous apps and enjoy easy access to YouTube, Google Maps, Google Street View, Google Talk, Gmail and much more.

“The LG Loop is the perfect choice for Canadians who not only want to dial in style, but also want a multimedia powerhouse for social networking, photo and video,” said Colin Bettam, Vice-President of Marketing, LG Electronics Canada. “Rolled together with the Android platform and the full world of Android Market, this exciting new option is sure to impress.”

"Canadians are looking for stylish smartphones to stay connected and on top of their social lives this back-to-school season,” said Raj Doshi, Vice President, Mobile Product Management, Rogers Communications Inc. “The LG Loop is part of the Rogers’ SOCIAL VIEW ™ line up, offering our customers instant and seamless access to their social networks on Canada’s reliable network. Rogers is proud to be a leader in bringing customers this exclusive Android device."

Unique and compact, other features of the LG Loop include:

  • A dedicated social networking client: allowing you to instantly see updates, change your status and stay in touch all in the same screen
  • Push e-mail and WI-FI
  • Enhanced, easy multimedia: 3-megapixel camera with the ability to easily edit, tag and upload photos
  • Motion control: fast-forward, rewind or shuffle your favourite music or movies with intuitive shake control
  • Wireless personal data transfer: easily access data from anywhere your mobile is on
  • My style, my widget: including breaking news, daily weather, stock and social networking widgets

The LG Loop is available exclusively through Rogers and www.rogers.com for just $29.99 on 3yr voice and data plan activations.

About LG Electronics, Inc.

The LG brand was established in 1995. The company is a global leader in electronics, information and communications products, with more than 82,000 employees working in 77 countries around the world, and annual worldwide revenues of more than US $40 billion. LG Canada is comprised of five business units - Mobile Communications, Home Appliance, Home Entertainment, Business Solutions and Commercial Air Conditioning. The company has offices in Toronto and Vancouver. LG Canada is focused on delivering award-winning products known for blending style and technology. These innovative products include cell phones, flat screen TVs, laptop computers and home appliances. For more information please visit www.lg.com.

About Rogers Communications Inc.

Rogers Communications is a diversified Canadian communications and media company. We are Canada's largest provider of wireless voice and data communications services and one of Canada's leading providers of cable television, high-speed Internet and telephony services. Through Rogers Media we are engaged in radio and television broadcasting, televised shopping, magazines and trade publications, and sports entertainment. We are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For further information about the Rogers group of companies, please visit www.rogers.com

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For more information, please contact

Rhiannon Clifford, High Road Communications
(416) 644-2277
Email: rclifford@highroad.com

Annemarie Gerber
Rogers Communications Inc.
(416) 935-2676
Email : annemarie.gerber@rci.rogers.com

 

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