LG Nano CellTM Display
A revolution in colour
Revealing the truth
about colours in TV
The key to winning is
LG Nano CellTM Display technology
No more worries about colour differences or shifts as it delivers steady picture quality for viewers even at a wide 120Â° viewing angle from centre screen.
* The red area represents the extent to which the Colour gamut area stays at 100%. (based on LG's internal measurements using its own test methodology)
This is how you watch TV
According to research, about 60% of people watch TV from an angle, not straight on. LG Nano CellTM Display, with its wide viewing angle, presents accurate colours even when viewed from a 60-degree angle.
* Source : Ipsos, TV viewing location study in USA/France (2017)
Nano CellTM Display makes sure you don't miss a thing
Your TV may show accurate colours from the front, but its colours get distorted from the side, looking like an old TV. With inaccurate colours you could even read information wrong. However, LG Nano CellTM Display TVs show precise colour from any angle.
Nano CellTM Display enables accurate colour control.
Nano CellTM Display TVs are composed of 1nm particles integrated into the panel absorbing any light interference and drastically enhances the colour purity displayed on screen. Nano CellTM Display TVs project more elaborate colours than conventional TVs.