Latin America Sponsorship

Brazil is an impressive samba-swaying football powerhouse. Brazil lives for football. LG is the official sponsor of the Sao Paulo Football Club, one of Brazil’s most popular football teams, and takes part in providing a better life for Brazilians.
Launched in 1935, the Sao Paulo Football Club won the Brazilian League (Paulista Cup) held in April 2005, and also won the competition among clubs of Central and South American countries in July in the same year, demonstrating its status as a powerful group. In the FIFA Club World Championship, held at the end of 2005, the Sao Paulo FC beat the UK's Liverpool Club.

Players wear official uniforms featuring the LG logo in various championships. This markedly enhances the LG brand recognition and Korea's national image.
LG's steadfast sponsorship empowers the Sao Paulo FC to continue its winning strength amid powerful shouts.