The core reason for using the guidelines is to maximize the probability of your business becoming successful and efficient.
Market leader, LG Electronics’ high brand awareness will help you to attract more customers and enhance their confidence with LG’s unified brand and corporate identity.
Along with this, we would like to offer an ideal business environment by providing user convenience.
Basic SI Elements
In-store posters and specifications sheets are important communication channels for providing product and service information to our customers.
We have included where and how to place store items/supplies based on customer patterns and user experience.
We provide the optimum business solution based on different occasions. We ensure high-cost efficiency by providing items that are appropriate to stores of different sizes, and maximize space efficiency by separating the cashier, laundry and lounge zones.
The exterior of a store is a crucial factor contributing to brand image and for grabbing people’s attention.
It is important to have bold and colorful exterior designs that make people want to stop and enter the building, and unconsciously remember it, even when seen from afar. We boost the marketing effect by utilizing LG-authorized tags and posters.
We provide different door design options to help our customers choose according to the size and exterior of their stores.
Over and over again, we have thought about how to put our insights into the Shop Design Guide for making LG’s washing machines more convenient and accessible, and make their stay pleasant at all times.
LG Premium Laundry Lounge
If you want a premium store atmosphere, we suggest the ‘Premium Laundry Lounge,’ where LG Electronics’ up-to-date products are displayed, going beyond just another laundry lounge shop to create a new space for people to look forward to.
For business owners, such an offer delivers cost benefits, as LG bears some of the interior costs.
We invite you to meet the LG Electronics’ differentiated service and business solutions where both you and LG can benefit from high brand awareness.