Caring Community
Russia/CIS
LG Electronics acts as a friend to the people in Russia and CIS, conducts corporate social activities such as cultural programs, and encourages the development of talented individuals, in its bid to be readily accessible to the community.
The LG Festival, held annually since 1999, is a cultural event that tours the major cities of Russia and invites local participation. The LG Festival incorporates the Children’s LG Picture-Drawing Contest, the Miss LG Pageant, the LG Karaoke Contest, as well as other events, thus creating an essential city festival in which locals can participate.
The LG Festival tours small and medium-size Russian cities with less experience of culture than their larger counterparts. Events such as folk performances, singing championships, celebrations, donations of social and welfare funds, and other regional culturally friendly events, turn the small and medium-size cities of Russia into exciting festival playgrounds every weekend.
The LG Festival was established to give something back to rural customers in areas isolated from the cultural benefits of their big-city neighbors. The festival has now spread to over 150 cities across Russia, making it the greatest regional festival in the nation and boosting the LG brand.
LGE also work to develop the talents of individuals throughout Russia and the Ukraine through the Scholarship Quiz program. LGE facilitate computer classes for children in Kazakhstan and other nations, and donated funds toward the establishment of the Child Cancer Center in Russia. Through activities such as these, LG Electronics conducts a diverse range of corporate social activities.
Furthermore, LGE supports children’s soccer and “Thanks from LG” events to help children with leukemia.
