reddot Design 2010

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White (BL40)

The quality of the phone's exterior, including scratch resistance, is improved by the application of tempered glass onto the entire screen and the use of IML material on the battery cover. The inconvenience of a small touch screen is improved by incorporating a 4 inch wide-screen, and thickness and width are minimized to improve portability, which is inversely proportional to screen size. Based on a concept resulting from consumer insight, we have entered a new era of visual cell phones: by making full browsing possible, enabling the ‘Phone theater’ experience through ‘Real cinema view’ (21:9) and emphasizing the display with a minimalistic design, this allows users to concentrate only on the screen.

MINI (GD880)

Metal & Black The shape of this model forms one concise straight line, utilizes a peculiar characteristic of metals, looks elegant and does not follow the crowd. Various high-tech functions such as a 5M camera, HD video recording, video conferencing, GPS etc are integrated into an extremely small phone. The exterior is crafted from a metallic frame, manufactured and processed with precision. The body and screen are formed from strong materials, resistant to scratching, and the cover parts are processed with rubber spray to prevent discoloring and contamination. The newly developed hybrid-type narrow bezel LCD brings many advantages. It creates a completely different exterior when compared to pre-existing touch screen phones, creating the experience of a large display coming from a compact size. The MICRO SD/MICRO USB caps are sliding, which makes access easy and also makes it impossible to lose the cap. The back cover is designed for simple attachment, making it easy to replace the SIM CARD and battery. Various functions can be used easily just by pressing icons on the screen after powering on, and each icon is expressed as a universally-recognized picture.

LED TV (LE7500)

A Cutting Facet Design, similar to that used in jewelry, is applied to make the 10 mm of Bezel appear even slimmer. This gives the consumers the best screen environment possible. ICM (Injection Compression Molding) is applied, removing the border between the screen and the bezel, producing an emphasized, clean, and simple image. Utilizing the world’s first application of an Ultra Slim LED (IOP BLU), created to enable local dimming, and combining all the advantages of the pre-existing LED TV form, Direct form and Edge form all make this the flagship model for LG in the year 2010, with the best picture quality. The power icon is shaped like a point element, created by precision gem cutting.

LED TV (LX9500)

A Cutting Facet Design, similar to that used in jewelry, is applied to make the 10 mm of Bezel appear even slimmer. This gives the consumers the best screen environment possible. ICM (Injection Compression Molding) is applied, removing the border between the screen and the bezel, producing an emphasized, clean, and simple image. Utilizing the world’s first application of an Ultra Slim LED (IOP BLU), created to enable local dimming, and combining all the advantages of the pre-existing LED TV form, Direct form and Edge form all make this the flagship model for LG in the year 2010, with the best picture quality. The power icon is shaped like a point element, created by precision gem cutting.

Digital Photo Frame

Super-slim Digital Photo Frame applies a novel structure
Intensive cooperation between the engineers and designers resulted in the creation of the super-slim design, sinking the substrate into the stand. The essential functions such as operation keys and card slots are arranged naturally without hiding or elaborate decoration. The simple and clean design flatters any photograph and harmonizes with any interior decor.
- Basic operations are carried out using only 3 keys, arranged intuitively on the edge of the display.
  This display can be illuminated to aid viewing in darker rooms.
- The functional form supports both landscape and portrait placement. The picture will be rotated automatically by motion
  sensor.
- Easy-to-use remote control and on-screen instruction help the user to operate the device without a manual.
- The high quality matte paint is stylish and also prevents finger marks staining the device.
- The tempered glass panel protects the LCD, and is easy to clean.
- The device can also be used as a USB mini-monitor by connecting with PC.
- Including a one-touch sleep mode and programmable on/off timer save energy.
- The package and buffer are made of recyclable materials.

Electric Oven TIARA

A multi-cooking system in the Electric Oven Range, in which double cooking is possible through the use of two oven cavities. Through analysis of cooked food types, designers have created the ideal proportions for two upper and lower ovens and maximized efficient cooking space for the first time, which is considered the most important requirement for N. American customers. The Speed Light Broil Heater is used to reduce more than 80% of cooking time. The Hidden Recessed type Heater and Gliding & Rotating Rack design have eliminated the risk of the user burning/scalding himself, and the inside design maximizes safety and convenience for easy usage. Back lighting, controlled by the glass touch method, improved cleanliness and serviceability give a clean appearance. In addition, a flow key layout is arranged from left to right for the cooking process, resulting in intuitive comprehension and ease of use. Dual Display is incorporated to provide separate information for the two ovens. For easy access, a Durable Handle of aluminum material is attached to each of the two oven doors