LG Electronics Unveils Optimus L-Series II Smartphones

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  • 04/05/2013

LG astonished all parties present by revealing the"L7II”, “L5II”, and “L3II” models in style and within a themed fashion show inspired by the latest technology and trendy designs of these in which three of the fashion and jewelry designers organized the show so that it reflected the second generation of Smartphone “Optimus L-series”, highlighting the new innovative elements added to the beauty of the original phones.



LG Electronics revealed its “L7II” dipicting inspiration the Romanian designer Alma Panturu to highlight the beauty of the phone. The LG Optimus L7 II has the most details, with specs listing a 1GHz dual-core Qualcomm MSM8225 CPU, up to 4GB internal storage, 768MB RAM and a microSD slot, plus WVGA IPS screen and 8MP rear / VGA front camera setup and Android 4.1 Jelly Bean powering it.



Furthermore the “L5II” was launched by LG Electronics in collaboration with Jordanian fashion designer and specialist Basma Omar, who drew attention to its specifications. She worked to highlight the “L5II” 4-inch screen 800 × 480 pixels, 1700 mAh battery, single-core 1GHz powering by Jelly Bean.



Finally, the “L3II” which features a 3.2 inch IPS display, packs a 1,540 mAH battery, 3MP rear camera and runs the latest Android Jelly Bean was launched in collaboration with jewelry and fashion designer Farah Hourani.



Commenting on this event, Mr. Tae Hun Ryu, Managing Director of LG Electronics Levant expressed his delight in seeing the launch of the second generation of Optimus L-series.


He further affirmed the Company’s commitment in providing the Jordanian market with the latest innovations from the Smartphone industry. He also shed light on LG Electronics ongoing commitment to satisfy the customers’ needs while effectively meeting and exceeding their expectations. Its distinctive product range promises a rich experience especially for young generations who are looking for high efficiency performance, new features, and trendy designs.


Mr. Ryu further explained that the second generation of Optimus L-series Smartphones reflects originality in design and innovation of touch. Consequently, LG has adopted four key areas to the new design namely; Seamless Layout with minimalistic contours and graceful edges, Laser Cut Contour for elite craftsmanship with elite laser-etched details, Radiant Rear Design with pebble-like accents and Smart LED Lighting on the home button in addition to more entertainment advantages.


Mr. Ryu concluded by thanking all media representatives who attended the event for their continues support to convey the right message to the local community, he also praised the designers role in the event.


The second generation of Optimus L-series Smartphones offers set of user-convenient features, including dual SIM, QuickMemo, Quick Button that allows users to capture and share handwritten ideas with others using just a fingertip, Cheese Shutter and Safety Care, in addition to many others.