LG ANNOUNCES NEW ADDITIONS TO ITS X SERIES
- 06, 16 2016
SEOUL, June 16, 2016 — LG Electronics (LG) today announced four new X series smartphones that share many of the top end features found on LG’s flagship G and V series handsets. X power, X mach, X style and X max join the X cam and X screen to bring additional depth and options to LG’s lineup of mass-tier offerings. These new phones will start rolling out later this month in markets around the world.
Each new device in the X series lineup have a unique feature which is matched to a specific user need or interest, such as greater battery capacity, faster processor, more sophisticated styling or a larger display.
The X power is aimed at the most power-hungry users who will appreciate the 4,100mAh battery in the 7.9mm slim body. Fast charging (PE+) technology enables the X power to charge at twice the normal speed, allowing users to do more with their phone for longer.
The X mach supports LTE Cat. 9 3CA data transfer speed and is powered by a speedy 1.8GHz processor to deliver top performance and speed. The device comes equipped with a QHD IPS Quantum display for crisp, clear images, and a gently curved form factor for a perfect grip. Users will also appreciate the ability to take stunning photos in low light conditions with the large 1.55μm sensor camera.
X style differentiates itself with its elegant design boasting gracefully curving lines and extra-slim body. X max sports a large display for an enhanced viewing experience, making it the ideal phone for consuming multimedia content.
“Each X series smartphone pairs perfectly with its user by offering uncompromising quality and one truly outstanding feature that speak the user’s personal preference and lifestyle — all at a great value,” said Juno Cho, president of LG Electronics and the Mobile Communications Company. “The newly expanded X series demonstrates LG’s commitment to offering top flight performance with premium features at a satisfying price.”
Go to https://youtu.be/eIRZktJVewM to see the first video of the newest X series devices, X power.
Prices and exact dates of availability will be announced locally in each market.
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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 83,000 people working in 119 locations around the world. With 2015 global sales of USD 48.8 billion (KRW 56.5 trillion), LG comprises four business units ― Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2015 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is a global leader and trend setter in the mobile and wearable industry with breakthrough technologies and innovative designs. By continually developing highly competitive core technologies in the areas of display, battery, camera optics and LTE technology, LG creates handsets and wearables that fit the lifestyles of a wide range of people all over the world. LG is seeking to provide a playful mobile experience that extends beyond the scope of traditional smartphones. For more information, please visit www.LG.com.
About LG Electronics Singapore Pte Ltd
LG Electronics Singapore Pte Ltd (LG Electronics Singapore) is a fully-owned subsidiary of LG Electronics Inc., the pioneer and market leader of the Korean electronics industry for over five decades. LG Electronics Singapore operates three business units – Home Entertainment, Mobile Communications and Home Appliance & Air Solution. In recognition of its vision to enrich people’s life with smart technologies and innovative design, LG Electronics Singapore has been recognized with prominent local and international accolades, such as the CNET Asia Editor’s and Readers' Choice Awards, HWM+HardwareZone.com Tech Awards, Red Dot Design, and GfK No. 1 Awards. For more information, please visit www.lg.com/sg.