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LG HITS THE ROAD WITH INNOVATIVE, CONSUMER-CENTERED SOLUTIONS AT 2015 INNOFEST

  • Updated
  • 02, 04 2015

 

LG Looks to Strengthen Global Position by Showcasing

Advanced Product Lineup in Regional Roadshows

 

KOTA KINABALU, Feb. 4, 2015 — LG Electronics (LG) kicks off its annual Innovation Festival (InnoFest) Roadshow in Kota Kinabalu, Malaysia, under the theme of “Innovation for a Better Life.” Held annually since 2013, LG InnoFest is an opportunity to showcase a diverse range of products across consumer electronics and home appliances for regional partners with its innovative technologies and solutions to meet local consumer needs.

 

The highlights of this year’s InnoFest are LG’s flagship 4K OLED TV lineup including 55-, 65- and 77-inch models with curved and flat displays, ensuring a superb viewing experience with perfect blacks, perfect colors as well as an infinite contrast ratio. Visitors will be also introduced to the company’s expanded ULTRA HD TV lineup including its new ColorPrime series, which display greater color depth and more lifelike images. Additionally, LG will demonstrate its new Music Flow Wi-Fi Series lineup, including two Wi-Fi Sound Bars and the portable Wi-Fi Speaker, and the curved 34-inch UltraWide monitor in Quad HD resolution (3440 x 1440) for regional consumers.

 

LG’s convenience-enhancing smart home appliances on display at InnoFest 2015 will include its front loading washer’s revolutionary TWIN Wash™ System, the first of its kind, letting users wash two loads at once — the first in the main washer and the second in the mini washer underneath. LG will also showcase its latest Double Door-in-Door™ refrigerators, which has two independent Door-in-Door™ compartments, giving you the ultimate in convenience with better organization and easy access. Other products featured at InnoFest 2015 will include the company’s advanced CordZero™ series of premium cordless vacuum cleaners which will change the way consumers think about housework with a powerful and convenient cleaning experience thanks to LG’s Smart Inverter Motor™ and PowerPack™ technologies. InnoFest will also showcase the updated LG Styler, an advanced clothing management system that refreshes hard-to-maintain clothes and provides smart features such as Easy Pants Crease Care.

 

“LG is taking a huge leap forward to strengthen our status as an industry-leading company in regional markets world over,” said Wayne Park, executive vice president and head of LG Electronics Global Sales and Marketing Company. “We are committed to making local consumers’ lives more convenient and LG InnoFest will help us get off to a great start this year.”

 

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 82,000 people working in 119 locations around the world. With 2013 global sales of USD 53.10 billion (KRW 58.14 trillion), LG comprises four business units ― Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.