LG'S NEW WATER PURIFIER GUARANTEES FRESH AND CLEAN WATER FOR ASIAN CONSUMERS

  • Updated
  • 02, 04 2015

KOTA KINABALU, Feb. 4, 2015 LG Electronics (LG) is showcasing its latest water purifier at the 2015 LG InnoFest (Innovation Festival) held in Malaysia from February 4 to 5. The water purifier implements a host of innovative, hygiene-enhancing features, including the Dual Protection Stainless Steel Tank™ and the Digital Sterilizing Care™ system. It also employs the Multi Stage Filtration system, which purifies and preserves water by limiting the growth of bacteria and algae. Meanwhile, LG’s 2-in-1 Water Solution™ makes it convenient for consumers to perform household tasks that call for the use of pure, sterilized water.

 

Dual Protection Stainless Steel Tank™: Airtight Seal Maintains Freshness and Purity

Equipped with an industry-first Dual Protection Stainless Steel Tank™, LG’s water purifier ensures the optimal hygienic conditions for water storage. The cover’s airtight seal protects the tank from insects and prevents any impurities from entering the tank while the stainless steel material dramatically reduces the presence of bacteria and algae, making it far more sanitary than a conventional plastic tank.

 

Water stored in a conventional plastic tank for an extended period of time often takes on an unpleasant flavor, whereas water stored in the Dual Protection Stainless Steel Tank™ consistently tastes fresh. Stainless steel is not only more durable, but also requires far less cleaning than plastic and maintains a more consistent water temperature.

 

Auto Sterilizing Kit: Thorough Purification and Digital Sterilizing Care™

LG’s Auto Sterilizing Kit turns regular, potentially unsafe tap water into sterilized potable water via a chemical-free process known as electrolysis. Without the use of any artificial agents, this impressive feature cleans the internal hard-to-reach parts of the water purifier by transforming ordinary tap water into a natural disinfectant. With the help of LG’s maintenance contract program, the sterilization process greatly extends the product’s lifespan. As part of the maintenance program, owners of LG water purifiers will receive regular visits from qualified maintenance professionals trained to clean the water tank and the connecting hoses using the purifier’s Auto Sterilizing Kit. With LG’s professionals taking care of the water purifier, users need not worry about maintaining the device’s hygienic effectiveness.

 

Multi-Stage Filtration: Reliable Filtration Technology

The central component of LG’s water purifier is an advanced Reverse Osmosis (RO) system that uses a multi-stage filtration method to remove contaminants as minute as 0.0001 micrometers in size. Part of a comprehensive, eight-stage process, the RO filtration eliminates heavy metals, bacteria and viruses to provide drinking water of incredible purity.1 After passing through the RO filter, the water then travels through a post-carbon filtration system that helps to improve overall taste and remove any odors. LG’s effective multi-stage filtration technology has been honored with the Water Quality Association’s prestigious Gold Seal.

 

LG’s 2-in-1 Water Solution™: Pure Water for Vegetables & Fruits

Clean water is essential not just for drinking, but also for performing daily tasks such as washing fruit and vegetables. To accommodate multiple usage scenarios, LG’s water purifier is equipped with the 2-in-1 Care™ feature. The company’s unique system offers a secondary valve located on the side of the water purifier making it possible to hygienically wash clothes or rinse fresh produce.

 

LG’s water purifier can be wall-mounted or placed on a countertop, providing consumers with considerable installation flexibility.

 

“Access to clean, fresh and tasting water is essential for good health,” said Seong-jin Jo, president and CEO of the LG Electronics Home Appliance & Air Solution Company. “That’s why we designed our breakthrough purification solution. Utilizing sophisticated technology and a thorough filtration process, this exceptional model ensures a reliable supply of hygienically clean and safe drinking water. As a company, LG is committed to protecting consumers’ wellbeing, and will continue to develop products and technologies that make life better.”

 

Key Specifications:

 

 

(Model: WAW73JR2RP)

  • Multi-Stage Filtration

  • Dual Protection Stainless Steel Tank™

  • Digital Sterilizing Care™

  • 2-in-1 Water Solution™

  • EverFresh UV Cycle™

 

(Model: WAW33RW2RP)

  • Multi-Stage Filtration

  • Dual Protection Stainless Steel Tank™

  • Digital Sterilizing Care™

  • Flexible Installation

  • Anytime Large Water Tank(8L)

 

 

(Model: WHD71RW4RP)

  • Multi-Stage Filtration

  • Dual Protection Stainless Steel Tank™

  • Digital Sterilizing Care™

  • Multi-functional Faucet

  • Filter Replacement Alarm Lamp

(Model: WAD34UA1R)

  • Multi-Stage Filtration

  • Direct Flowing Filtration System

  • Easy & Quick Change Filter

  • Filter Replacement Alarm Lamp

 

 

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 82,000 people working in 119 locations around the world. With 2013 global sales of USD 53.10 billion (KRW 58.14 trillion), LG comprises four business units ― Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.

 

About LG Electronics Home Appliance & Air Solution Company

The LG Electronics Home Appliance & Air Solution Company is a global leader in home appliances, air conditioning and air quality systems. The company is creating total solutions for the home with its industry leading core technologies. LG is committed to making life better for consumers around the world by providing thoughtfully designed products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, built-in appliances, air conditioners, air purifiers and dehumidifiers. Collectively, these products deliver enhanced convenience, superb performance, great savings and compelling health benefits. For more information, please visit www.LG.com.

  1. The eight-stage filtration process consists of: (1) Outside Pre-sediment Filtration (2) Sediment Filtration (3) Pre-Carbon Filtration (4) RO Filtration (5) Post-Carbon Filtration (6) Dual Protection Stainless Steel Water Tank (7) UV Circular SterilizerTM (8) Digital Sterilizing Care™