LG UNVEILS MORE HUMAN-CENTRIC LG UX 4.0
- 04, 07 2015
SINGAPORE, Apr. 7, 2015 — LG Electronics (LG) today announced that its newest mobile user interface, LG UX 4.0, will be featured on the upcoming LG G4 to be unveiled at the end of the month. The upgraded user experience promises to be simpler and more intuitive and will better understand and respond to the needs of each user.
Since Quick Memo and QSlide were first introduced on the Optimus G in 2012, LG has introduced major UX enhancements every year with each G Series flagship smartphone:
Up until now, UX enhancements have generally focused on delivering greater convenience to all users. With the new LG UX 4.0, the focus shifts toward providing more optimized and intuitive convenience to each individual at every user level for optimal enjoyment of their LG device.
Simpler and More Intuitive to Use
First of all, LG has created a smoother user experience by simplifying the design of the user interface and making features simpler to use by eliminating many redundant configuration steps. For example, Quick Shot is a new feature that allows users to take pictures quickly by double-tapping the phone's Rear Key even while the display is off. And the improved Smart Bulletin automatically aggregates vital information from multiple apps on the same page for maximum convenience.
A Wider Range of Specialized Choices
UX 4.0 also gives users a wider range of options based on their own preferences and interests. The new camera offers three user modes — Simple, Basic and Manual — to meet the needs of all types of photographers, from amateurs to expert shutterbugs. Simple Mode does all the hard work automatically and still delivers great photos. Manual Mode features a suite of modules and options for full creative control that would impress even the most experienced photographer.
The improved calendar also offers more choices by giving users the ability to select and organize individual events posted in social media accounts by simply dragging and dropping appointments. The new calendar allows you to get more done with less typing by simply touching and gesturing.
Smarter UX That Understands You
The improved Smart Notice on LG UX 4.0 promises to provide more personalized notifications for weather, travel and more by analyzing a user’s daily routine and travel schedule and combining this information with the user’s lifestyle habits. A user who enjoys a game of hoops may receive a notification that says, “The weather will be mostly sunny today. It’s the perfect weather to get out and play basketball.”
Another example of greater customization in LG UX 4.0 can be seen in the Gallery, which can create event-specific albums based on the location and time each photo was taken. This intelligent customization goes even further with the Ringtone ID, which automatically composes a unique ringtone for every caller in the user’s favorite contact list.
“LG UX 4.0 offers simpler, faster and more intuitive ways to use the G4 with both new and improved features that intelligently accommodate each individual user,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “We will continue to better understand our customers so we can continue delivering innovations for a better life through our human-centric approach.”
To see the simpler, more intuitive LG UX 4.0 in action and to better understand how this smarter human-centric mobile interface understands users better, view the video now at http://youtu.be/Quo5E0xysXU .
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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 83,000 people working in 119 locations around the world. With 2014 global sales of USD 55.91 billion (KRW 59.04 trillion), LG comprises four business units ― Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is a global leader and trend setter in the mobile and wearable industry with breakthrough technologies and innovative designs. By continually developing highly competitive core technologies in the areas of display, battery, camera optics and LTE technology, LG creates handsets and wearables that fit the lifestyles of a wide range of people all over the world. While helping to enhance the mobile user experience by incorporating unique, sophisticated designs and intuitive UX features, LG is also committed to guiding consumers into the era of convergence and Internet of Things, maximizing inter-device connectivity between a wide range of smartphones, tablets, wearables, home and portable electronics products. For more information, please visit www.LG.com.
About LG Electronics Singapore Pte Ltd
LG Electronics Singapore Pte Ltd (LG Electronics Singapore) is a fully-owned subsidiary of LG Electronics Inc., the pioneer and market leader of the Korean electronics industry for over five decades. LG Electronics Singapore operates four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. In recognition of its vision to enrich people’s life with smart technologies and innovative design, LG Electronics Singapore has been recognized with prominent local and international accolades, such as the CNET Asia Editor’s and Readers' Choice Awards, The Straits Times Digital Life Editor’s and Readers' Choice Awards, HWM+HardwareZone.com Tech Awards, Red Dot Design, and GfK No. 1 Awards. For more information, please visit www.lg.com/sg.