First and foremost, I feel like I belong to the LG family and it’s one I'm proud to work for. Secondly, I like being part of a team that is positively influencing the company's presence in Brazil—and what's more, it's great to have the opportunity to use my experience to contribute to the company's success in other countries.
Q: Please introduce yourself.
A: I am 43 years old, married with two children, hold an MBA degree in Human Resources, am fluent in English and have a fair understanding of Spanish. I'm Brazilian, and I live in a big city called São Paulo.
I developed my career by working for local companies in Brazil, in the fields of cable TV, banking, training and development, strategic compensation, labor and union relations, benefits, and personnel administration. I've been working in human resources for around 22 years.
My main strengths include: the ability to work in fast-changing working environment; a sound understanding of business concepts; the ability to influence others to achieve business objectives; am highly cost/benefit-oriented.
I’m dynamic and entrepreneurial. I work well in a team, have good leadership and decision-making skills, am flexible, and am a good coach.
Q: Would you please describe your job?
A: I'm responsible for HRM, HRD, and Labor at the Brazilian headquarters here in São Paulo, and support AZ and SP. My main role is to focus on strategic HR issues such as the definition of polices, performance management, and organization. This includes treating the company's employees as partners in the application of human resource polices and exceptional team management. In addition, we must maintain a set of human resource tools that enable us to act as a pioneering company, while maintaining the flexibility and dynamism required to incorporate change into the environment.
Q: Please tell us about the subsidiary you are affiliated with.
A: LG Electronics Brazil:
Sao Paulo Office — Headquarters (Administration, Sales and Marketing);
Manaus Factory — Home Electronics; Taubate Factory — IC and IT;
TOTAL EMPLOYEES: more than 5,700.
MANAUS — HOME ELECTRONICS: Product portfolio (TVs — conventional, projection, LCD, and plasma; DVDs, audio equipment, air conditioners)
TAUBATE — IC and IT: Product portfolio (monitors, optical devices, CDMA mobile phones, GSM mobile phones)
Q: What were the primary reasons for selecting LG Electronics as your company of choice?
A: Before I joined LG, I was looking to work for a multinational company, and to do something totally different from anything I'd ever experienced before. I wanted a company that would embrace change, be flexible, take the environment into consideration, grow quickly, and have a powerful brand-impact on the market.
Q: During your time at LG Electronics, what has been most rewarding?
A: First and foremost, I feel like I belong to the LG family and it’s one I'm proud to work for. Secondly, I like being part of a team that is positively influencing the company's presence in Brazil—and what's more, it's great to have the opportunity to use my experience to contribute to the company's success in other countries.
Q: Can you tell us of your vision and future goals, as they relate to your work at LGE?
A: In the near future, I will be planning and coordinating Change Management Programs where leaders and LG are encouraged to learn fast, think and act globally, meet customer requirements, and create value for the company and its employees. We need to be a flexible and well-structured organization to enhance our competitiveness. And it’s important to create an integrated environment between people and organizational areas to offer employees an excellent environment. We also need to develop and stimulate learning in order to leverage both business success and personal development—and to attract and keep talented professionals.