LG’s latest premium handset lands with major retailers across the country
UK, 1stOctober, 2013 —LG Electronics (LG) today launches the landmark LG G2 handset in the UK, following its New York unveiling earlier in the year and subsequent wave of media commendations. The LG G2 marks a revolutionary new direction in smartphone design and has already been internationally acclaimed for its industry-leading technology and innovative features including its unique Rear-Key design and 5.2” full HD display.
From today UK consumers will be able to purchase the LG G2 from major retailers nationwide, including Carphone Warehouse, EE, Three and O2. The handset was unveiled in New York in August and has already earned praise for its stunning clear and vivid display. The phone’s tiny bezel allowed LG to incorporate an expansive 5.2" full HD display, producing a phablet-size screen while retaining a smartphone footprint. And with proven IPS technology, the LG G2 offers superior graphics, accurate colours and clear images without any distortion.
“The LG G2 represents one of the most exciting developments in smartphone design, intuitively designed to complement the way that consumers naturally use their devices, with the unique Rear-Key button which is complemented by the KnockOn UI feature.” said Carolyn Anderson, UK Head of Marketing for Mobile Communications. “Once UK users get chance to experience the LG G2 for themselves, we’re sure they’ll agree with us that it represents the future in smartphone design”.
“LG has a strong history of innovation in smartphone design and technology and the G2 represents another huge step forward. We’ve seen smartphones evolve over the years but we believe that the LG G2 really has set the bar for the category.”
LG also used extensive user insight to help create one of the most functional and convenient phones on the market. The LG G2 replaces side buttons with its innovative new Rear-Key, which places buttons where users naturally place their fingers while KnockON allows the phone to be powered-on by simply tapping twice on the display.
The cutting-edge Qualcomm Snapdragon™ 800 Processor helps the LG G2 to redefine the smartphone experience through stunning performance, rich graphics and outstanding battery efficiency. Graphics RAM (GRAM) technology and a generous 3,000mAh battery mean that the G2 is more than ready for a full day’s work or play.
The LG G2 will be available from today, for more information on this device and the wider range please visit www.lg.com/uk/mobile