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Press Release

09/15/2009

LG launches picture perfect LED projector

Stylish, small and lightweight – LG’s HS200 is the ideal portable screening device

 

London, UK, 15 September, 2009 – LG today launches the HS200, a stylish and lightweight portable projector, tipping the scales at only 800g. The projector’s small size (measuring 122mm x 183mm x 60mm (WxLxD)) lends itself to being fully portable for use in both the home and the office. With the inclusion of LED technology, it is ideal for displaying a presentation or recreating a high quality cinema or gaming experience.

Images displayed by the HS200 appear crisp and clear as a result of incorporating LED technology with its Twin XD Engine and 2,000:1 contrast ratio. Using an LED bulb, it is more environmentally friendly than a projector with a CCFL bulb, as it doesn’t contain mercury. Similarly, it enables the HS200 to have a lower power consumption compared to a standard projector, making it more cost effective. An LED bulb also has the added advantage of lasting the lifetime of the projector, eliminating the need to buy expensive replacements.

The HS200’s screen can reach up to 120 inches enabling users to recreate a comfortable cinematic experience or play games on the ‘big screen’ with ease. Similarly, presentations are displayed in high quality, whether it’s an important business meeting in a large conference room or a classroom setting. Furthermore, sound produced by in-built Dolby speakers can be adjusted to suit the viewer’s location, making it suitable even for use outdoors.

For ease of use, the HS200 can display JPEG images and play DivX and MP3 files directly from external hard drives, USB memory sticks or memory cards connected via its USB port. It also includes FM wireless audio, so users can listen to radio in real time.

LG has not substituted design for high specifications with the HS200. Its curvaceous form and colouring gives the projector a fresh appearance compared to other models. It also includes a user-friendly interface with bright icons, making it easy for users to access detailed menus.

“We have seen that the desire to recreate a cinematic experience in the home has become increasingly popular over that past year,” says Warren Lewis, general manager, LG Electronics. “LG has created a range of easy to use media devices including the HS200, in reaction to this growing trend. This means impressive home entertainment set-ups are accessible to consumers without the need for advanced technological expertise.”

Key specifications of the HS200:

· Screen size: up to 120”

· Digital fine contrast ratio: 2,000:1

· Aspect ratio (native): 4:3

· Resolution (native): 800 x 600

· Brightness: 200 nits

· Input(s): USB, Audio in/out, Video in, RGB, HDMI

· Projection lens: manual focus, fixed zoom

· Additional features: Digital light processing technology, Internal advanced colour engine & HS200G version available with a carry case

The HS200 will be available to buy from all major retailers from early October.

Notes to Editors:

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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1™ and A Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit http://www.lg.com.

About LG Electronics Business Solutions Company
The LG Electronics Business Solutions Company is a leading business-to-business (B2B) infotainment company, developing a broad range of top-class digital devices and solutions including LCD monitors, commercial displays, car infotainment and security systems. LG anticipates future business trends and provides unique devices and services that offer smart and reliable solutions to meet the needs of business partners and customers. With 2008 global sales of $4.3 billion, the Business Solutions Company is poised for continuing rapid growth.


For high-res images and further information please contact:

Savannah Wiza / Andy Nankervis
Firefly Communications
lgbusinesssolutions@fireflycomms.com
+44 (0)20 7386 1576

Sarah Brambley
LG Electronics Inc.
sarah.brambley@lge.com
+44 (0)1753 491 628


For more information contact:

LG Team

t:020 7386 1576
e: LGteam@fireflycomms.com

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