Press Release

06/24/2009

‘Life’s Good this summer’ with LG’s LOOP

Offering a chance to win VIP tickets to Relentless Boardmaster in association with Vans festival

 

Berkshire, 24 June, 2009 - LG Electronics (LG), a worldwide technology and design leader in mobile communications, today announces its new ‘Life’s Good this summer’ campaign as part of its image sharing website, LOOP http://www.lgloop.com.

 

With summer now in full swing, LOOP will be running a series of competitions which kick-starts this month with the chance to win a pair VIP tickets to Relentless Boardmasters in association with Vans festival (www.relentlessboardmasters.com) in August, in Newquay, Cornwall. The prize includes two nights at a top local hotel, £150 travel allowance and an LG goody bag. It’s easy to enter, simply register and upload photos to the site and then encourage friends and family to vote for their favourite images.   

 

Summer is full of moments worth sharing, every spare minute is packed full of concerts, festivals and days out enjoying the warmer weather. LOOP offers an easy way to come together and share these memorable moments with all your friends and family, and why not do it on a site that offers prizes for the best images?

 

The ‘Life’s Good this summer’ campaign comes on the back of the recent launch of the LG Viewty Smart, LG’s hero imaging handset. The LG Viewty Smart boasts features such as an 8-megapixel camera and Intelligent Shot Mode to ensure that the perfect image is captured in a matter of seconds while on the move.   

 

“Capturing and sharing those special and spontaneous summer moments has never been easier with the imaging advances in mobile phones today. As well as giving consumers a user friendly platform to share their favourite images with friends and family, LOOP also offers the chance of winning top prizes this summer” said Jeremy Newing, head of marketing, LG Mobile UK.

 

For more information visit http://www.lgloop.com and start uploading images.

 

# # #

 

 

 

 

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1™ and A Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event.

 

The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit www.lg.com.

close