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Online Store Offers Increased Access to Complete Product Line, Just in Time for the Advanced New Handsets Launching Throughout the Rest of the Fall and Winter

Online Store Offers Increased Access to Complete Product Line, Just in Time for the Advanced New Handsets Launching Throughout the Rest of the Fall and Winter

SAN DIEGO and WASHINGTON, D.C. --- November 21, 2005 --- Today, LG Electronics MobileComm announced the launch of the new LG online store, going up in time to provide consumers with easy access to the exciting new lineup of fall and winter handsets. Teamed with online sales and marketing leader InPhonic, Inc. (NASDAQ: INPC), LG now features a mobile phone online store for consumers in the United States at Need to find the feature set that works the best for you? The LG online store gathers all of LG's handsets in one place for comparison-shopping, and makes it easier than ever to buy a new mobile phone. By purchasing their mobile phone directly from the LG online store, consumers will have quick and easy access to newly launched handsets, making LG consumers into true trendsetters who always have the latest phones before their friends can find them.

The LG online store will feature the full LG handset product line, and customers will be able to purchase phones along with a full range of service plans from the nation's leading wireless carriers. With this new Web site functionality, LG's newest phones will be immediately available to customers for online purchase upon their official launch and can be reserved prior to launch with an easy pre-sell feature.

"The launch of the online store represents an energizing leap forward for LG," said Jon Maron, director, marketing for LG MobileComm. "We're now able to offer our customers, whether they are devoted LG users or newcomers exploring the products for the first time, a more complete consumer experience with direct access to everything LG MobileComm has to offer."

"We are pleased that LG chose InPhonic to build and manage its online wireless activation services," said Michael Walden, InPhonic's Executive Vice President of Corporate Development. "LG's decision to select InPhonic further demonstrates our position in the market as the trusted leader in online wireless sales and marketing. We look forward to working with LG to offer the latest wireless products and services."

At launch, the new sales Web site will feature LG's latest and most popular phones. LG will also use its extensive media assets, marketing partners and advertising relationships to market the new Web site storefront and introduce new products across a broad array of online and traditional marketing vehicles.

About InPhonic

Headquartered in Washington, D.C., InPhonic, Inc. (NASDAQ: INPC) is a leading online seller of wireless services and products. InPhonic sells these services and devices, and provides world-class customer service through websites that it creates and manages for online businesses, national retailers, member-based organizations and associations under their own brands. InPhonic also operates Wirefly, a leading mobile phones and wireless plans comparison site that was awarded "Best of the Web" by Forbes magazine in 2004. Today, InPhonic owns and operates Liberty Wireless, a leading MVNO and can deliver a full range of mobility solutions to enterprise clients through its Mobile Virtual Network Enablement (MVNE) platform. In 2004, InPhonic was selected #1 company of the year on the Inc. 500 , Inc. Magazine's list of the fastest-growing privately held companies in the United States. More recently, InPhonic was named T-Mobile's Internet Partner of the Year for 2004. For more information on the company, its products and services, visit the InPhonic Corporate Web site at

About LG Electronics

LG Electronics, Inc. (Korea Stock Exchange: 06657.KS) is a global force in electronics, information and communications products with 2004 annual sales of US $38 billion (consolidated). With more than 66,000 employees working in 76 subsidiaries in 39 countries around the world, LG Electronics is comprised of four main business companies including Mobile Communications, Digital Appliance, Digital Display, Digital Media.

LG Electronics Mobile Communications Company is the world's leading manufacturer of WCDMA (UMTS), CDMA and GSM handsets, and the fastest growing manufacturer of mobile phones worldwide. The company provides a total range of wired and wireless solutions, and is rapidly establishing a global presence as it cultivates international market share in 3G handsets. For more information please visit