Get ready for the finest, most cinematic 3D entertainment you’ve ever experienced in the comfort of your home. Forget the heavy, uncomfortable glasses and the dizzying picture quality of conventional 3D technology. You can now indulge in what 3D was meant to be, just like at the movies. The LG Cinema 3D TV. The new standard in 3-dimensional excellence.
What You Need to Know about Television
There are many reasons to get HDTV, from stunning picture quality, to enhanced programming, to HD sound—not to mention the upcoming national transition to digital.
Are you invested in the quality of your home entertainment? With HDTV, you’ll enjoy richer colour, deeper blacks, and sharper images when watching your favourite programmes, films, and sports.
Both old and new TVs are made up of a series of horizontal lines, which are comprised of tiny dots, called pixels. The number of these lines and dots make up a TV’s "resolution," or picture clarity.
Bring home a bigger, better picture, and cinema-style viewing, with a widescreen TV. In 16:9 format, you’ll enjoy "true" widescreen television and films. Digital widescreen is the future of TV.
Many high-definition TV programmes are broadcast in Dolby Digital 5.1 Surround Sound—the same high-fidelity audio found in movie theaters. With an HDTV, you’ll enjoy cinema-quality surround sound in the comfort of your own home.
LG gives its customers the opportunity to participate in greenhouse gas reduction by providing them with products that meet the U.S. government’s Energy Star® standard for energy-saving consumer products.
Energy Star is the U.S. government's international program that encourages the use of energy-saving consumer products. It was formed by the U.S. Environmental Protection Agency (EPA) in 1992, as part of energy-saving and greenhouse gas reduction efforts. The majority of LG Electronics' products meet the Energy Star standard. For example, the battery charger for handsets produced for the U.S. market fulfills 100% of the Energy Star requirements.
LG Electronics is one of the largest global companies of its kind. Because of this, we feel we have a social responsibility to actively take on the environmental issues that arise from the carbon output of our industry. We have implemented, and are continuing to perfect, two independent strategies to reduce the carbon footprint of our company:
1. Develop more environmentally friendly technologies in our factories
2. Continuously raise the energy efficiency of our products
Of the LCD and Plasma TVs released since 2005, some 90% satisfy the Energy Star standard, with many exceeding these requirements by more than 30-percent.
| Met | Exceeding(30%) | List | |
|---|---|---|---|
| LCD | 88% | 45% |  |
| PDP | 91% | 29% | |
We’ve also greatly reduced the number of parts in our plasma TVs by adopting a single-scan method during production. For this reason, our LCD and plasma TVs not only reduce energy consumption (saving you money on your energy bill), they also reduce their impact on the environment by employing environmentally friendly materials.
For more information visit the government’s Energy Star website.
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Friendly energy is smart energy. In addition to adhering to the new Energy Star 3.0 guidelines, LG HDTVs with Smart Energy Saving have energy-saving options like the ability to choose a content-specific setting, “video mute” or engaging exclusive Intelligent Sensor Technology that automatically dims the backlight.
LG Intelligent Sensor technology evaluates ambient light conditions in the room and automatically adjusts brightness, contrast, and colour balance to optimise picture quality, reduce eye strain, and save money on your energy bill.
SRS WOW is a combination of SRS® Sound, SRS TruBass® and SRS FOCUS® audio technologies.
SRS® Sound restores the spatial information masked by traditional recording and playback techniques. By breaking down the stereo signal into its various components, SRS restores the spatial cues and ambient information present in the audio signal, placing them in the proper space relative to the direct sounds for a true surround-sound experience.
SRS TruBass® is a patented SRS technology that enhances bass performance by utilising proprietary psychoacoustic techniques. These techniques restore the perception of fundamental low-frequency tones by utilising the harmonics present in the original audio source to recreate the bass frequency information—even if this information is below the speaker or headphones low-frequency limitations.
SRS FOCUS® elevates the sound image field to create the perception of image height. When used in combination with SRS 3D, FOCUS delivers an enlarged sound image, producing a much taller and wider sound field with a broad sweet spot.
SRS TruSurround XT carefully places content in the correct location, paying special attention to the center channel dialogue placement.
It also:
• Provides a wider and more dynamic sound stage.
• Improves the listening experience with added bass.
• Creates a broad sweet spot for a realistic audio experience.
• Instantly improves the surround-sound listening experience for the majority of consumers who do not have 5.1 speaker systems.
• Works great in any room no matter what the furniture configuration.
With LCD TVs, the viewing angle is the angle at which a screen can be viewed without experiencing deterioration of image quality, specifically in terms of brightness and contrast ratio. A wider viewing angle means that you can experience perfect picture from more places in the room.
Aspect ratio refers to the shape of a screen, comparing the horizontal dimensions to the vertical dimensions. A widescreen LCD display has an aspect ratio of 16:9, whereas a traditional screen has an aspect ratio of 4:3.
Contrast ratio is a measurement of the difference between a screen's darker colours and its lighter colours. A higher contrast ratio means a wider range of colours.
The brightness of a LCD TV is measured in cd/m2. Simply put, the higher the number, the brighter the images on the screen. And, the brighter the picture, the better the viewing experience.
LG Intelligent Sensor technology evaluates ambient light conditions in the room and automatically adjusts brightness, contrast, and colour balance to optimise picture quality, reduce eye strain, and save money on your energy bill.
SRS WOW is a combination of SRS® Sound, SRS TruBass® and SRS FOCUS® audio technologies.
SRS® Sound restores the spatial information masked by traditional recording and playback techniques. By breaking down the stereo signal into its various components, SRS restores the spatial cues and ambient information present in the audio signal, placing them in the proper space relative to the direct sounds for a true surround-sound experience.
SRS TruBass® is a patented SRS technology that enhances bass performance by utilising proprietary psychoacoustic techniques. These techniques restore the perception of fundamental low-frequency tones by utilising the harmonics present in the original audio source to recreate the bass frequency information—even if this information is below the speaker or headphones low-frequency limitations.
SRS FOCUS® elevates the sound image field to create the perception of image height. When used in combination with SRS 3D, FOCUS delivers an enlarged sound image, producing a much taller and wider sound field with a broad sweet spot.
SRS TruSurround XT carefully places content in the correct location, paying special attention to the center channel dialogue placement.
It also:
• Provides a wider and more dynamic sound stage.
• Improves the listening experience with added bass.
• Creates a broad sweet spot for a realistic audio experience.
• Instantly improves the surround-sound listening experience for the majority of consumers who do not have 5.1 speaker systems.
• Works great in any room no matter what the furniture configuration.
With LCD TVs, the viewing angle is the angle at which a screen can be viewed without experiencing deterioration of image quality, specifically in terms of brightness and contrast ratio. A wider viewing angle means that you can experience perfect picture from more places in the room.
Aspect ratio refers to the shape of a screen, comparing the horizontal dimensions to the vertical dimensions. A widescreen LCD display has an aspect ratio of 16:9, whereas a traditional screen has an aspect ratio of 4:3.
Contrast ratio is a measurement of the difference between a screen's darker colours and its lighter colours. A higher contrast ratio means a wider range of colours.
The brightness of a LCD TV is measured in cd/m2. Simply put, the higher the number, the brighter the images on the screen. And, the brighter the picture, the better the viewing experience.
Most LG HDTVs possess core technologies that provide smart ways to optimize your viewing experience and make adjusting picture and sound a snap. Have a look at what lies at the heart of an LG HDTV: Picture Wizard, Invisible Speaker System, Clear Voice II and AV Mode II.
Most LG HDTVs possess core technologies that provide smart ways to optimize your viewing experience and make adjusting picture and sound a snap. Have a look at what lies at the heart of an LG HDTV.
• Picture Wizard Take the guesswork out of picture adjustments with a wave of your hand. Get easy self-calibration with on-screen reference points for key picture quality elements such as black level, color, tint, sharpness and backlight levels. The remote is the new magic wand.
• Invisible Speaker System You won’t believe what you’re hearing. Fine-tuned by renowned audio expert Mr. Mark Levinson, LG TVs utilize a unique, hidden speaker system that delivers a clean, polished look and enhanced audio with a wider sound field.
• Clear Voice II Not sure who or what you’re hearing? The upgraded Clear Voice II now allows you to customize your personal preferences based on your home environment through an easy adjustment process. This calibration process is based on distinct voice zoom levels and does not interfere with surrounding sounds, so you’ll hear dialogue well and won’t miss a word.
• AV Mode II Quickly and easily select from one of three AV modes for “Cinema,” “Sports,” or “Games” to enjoy optimized HDTV picture and audio quality.
HDMI is the only interface in consumer electronics that can carry both uncompressed high-definition video and uncompressed multi-channel audio in all HD formats including 720p, 1080i, and 1080p. An uncompressed, all-digital signal translates into the highest quality video and audio, direct from the source.
A single, all-digital cable connection means no more confusing wires and no more mess. With an HDMI connection, you can connect any HD audio or video device to your system with a single input, for a streamlined system and no confusing cables behind your components.
With an HDMI connection, it’s easy to integrate all your audio and visual devices into a single remote control. HDMI has built-in sensors that automatically recognise and configure your AV devices on demand. With the click of a button, your remote control knows which components to turn on to watch a DVD, listen to music, or watch TV programmes.
An HDMI connection automatically configures the visual format of your display to match the content. Whether you’re watching TV programmes, sports, films, or video games, you’ll see everything as it’s meant to be seen.
HDMI PC-compatibility makes it easy to connect your PC to your HDTV, so you can display PC gaming or PC entertainment content.
Under the Energy Saving Recommended scheme, only products that meet strict criteria of energy efficiency can carry the Energy Saving Recommended logo.
The criteria of the Energy Saving Recommended scheme are set by an independent panel and reviewed annually. The Energy Saving Trust also tests a percentage of these products to ensure that where there’s a logo, there's a smarter choice.
The Energy Saving Trust aims to make it easy—whatever the product, whatever the labeling system—just look for the Energy Saving Recommended logo.
Energy Savings Trust Recommended
LG Electronics is one of the largest global companies of its kind. For this reason, we feel a social responsibility to take on the environmental issues that arise from the carbon output of our industry. We have implemented, and are continuing to perfect, two independent strategies to reduce our carbon footprint:
1. Develop more environmentally friendly technologies in our factories. 2. Continuously raise the energy efficiency of our products.
LG helps consumers reduce greenhouse gas production by providing them with products that meet the Energy Saving Trust’s Energy Saving Recommended standards.
Full HD 1080p Resolution lets you enjoy enhanced picture quality over standard HDTV with almost double the pixel resolution. See sharper details like never before. Just imagine a Blu-ray disc or video game seen on your new LG Full HD 1080p TV. It’s time to put resolve back in your resolution.
A Revolution In Picture Quality and Ultra-slim Design. With a contrast ratio of 3,000,000:1, LG TVs latest LED backlight-technology provides you with crystal-clear images, deeper blacks and the most realistic colors available today. LG LED TV will save you money off your electricity bills as LED backlight-technology saves up to 40% of power consumption vs. LCD technology. LG LED backlighting also saves on space, resulting in an ultra-slim design that can be hung on the wall like a picture frame.
High-definition television (HDTV) is digital television (DTV) with a much higher resolution than traditional analogue TV. All TV is being switched to digital between now and 2012. (The transition date varies by region.) More information on the transition to digital TV is available at Digital UK.
In the new digital era, broadcasters will offer HD resolution over-the-air, including HD-quality picture and cinema-quality sound that far surpasses the picture and audio quality of the current system.
Networks will continue to broadcast in multiple resolution-formats for some time but, as more and more HD programming becomes available, there will never be shortage of breathtaking digital entertainment for your new HDTV.
LG Plasma TVs provide the ultimate viewing experience, with sizes ranging from 42" to 60".
• High-Definition refers to resolution—the number of horizontal lines that can be displayed on the screen—not the technology upon which the TV is based.
• Virtually all TV stations are now broadcasting digitally, with analogue broadcasts expected to end between now and 2012 (depending on the region). To aid in the transition, manufacturers and service providers are producing reasonably priced converters, so that analogue TVs can continue to receive over-the-air signals, even after analogue is a thing of the past. Nonetheless, upgrading to a digital TV is the only way you’ll be able to experience the great benefits of digital broadcasts (such as theater-quality sound and HD picture quality).
• Digital cable is not necessarily HDTV. This is a common misconception. Digital cable is usually analogue-grade television that’s been digitised and sent, via cable, as a digital signal. Digital cable’s picture and audio quality is superior to standard analogue cable, but it is still inferior to breathtaking HD picture and audio.
Televisions (the combination of a display and a receiver) in the digital world are known as Digital TVs (DTVs). Digital television eliminates snow, ghosts, and interference, among other benefits.
TVs that receive digital TV broadcasts of 720 or more progressive lines (rows of pixels, as measured vertically), are called High-Definition TVs, or HDTVs. High-Definition TV encompasses the following screen resolutions: 720p, 1080i, and 1080p. HDTV is the fastest-growing segment of the digital TV (DTV) market—delivering breathtaking pictures and sound.
A digital tuner, also known as an ATSC tuner or HDTV tuner, is an audio/video receiver that allows your TV to receive and display digital television signals. Digital tuners are now integrated into TVs, VCRs, DVD Recorders, and set-top boxes. Furthermore, due to the current national transition from analog to digital broadcasting (set to conclude in early 2009), all analog TVs will soon require a digital tuner to “down-convert” digital signals to maintain display capabilities when analog ends.
After the national transition to digital broadcasting is complete, everyone will need a digital tuner to receive over-the-air signals. When you upgrade to a Digital TV, you will not only get all the great benefits of digital broadcasts, including theater-quality pictures and sound, you’ll also have access to additional digital services and perks as soon as they’re released.
A DVD recorder or DVD-R is an optical drive that uses a laser to record video onto a blank DVD. DVD recorders are available as standalone units or internal drives, which are not only capable of recording video, but also work as DVD players. As of March 2007, many DVD recorders come equipped with a digital ATSC tuner to provide users with digital-quality image and sound on their analog TV.
LG DVD recorders come in a variety of formats with a range of capabilities. Super-Multi DVD Recorders burn in all current DVD disc formats, with Super-Multi Format Recording: DVD±R /DVD±RW/DVD+R Double Layer/DVD-RAM. HDMI DVD Recorders replace up to 9 kinds of current analog connections, maximizing the quality of digital audio and video, and minimizing data loss.
HDTV Digital Video Recorders let you record directly from your cable box or TV antenna. DVD recorders with DivX Playback need far less disc capacity when recording high-resolution video and sound, allowing users to store more video per disc. DivX also lets you enjoy DivX files downloaded directly from the Internet.
Dual Progressive Scan DVD Recorders convert a standard quality VHS to progressive-scan quality, and allow you to upscale your analog TV’s picture quality for enhanced viewing pleasure.
There are many reasons to get HDTV, from stunning picture quality, to enhanced programming, to HD sound—not to mention the upcoming national transition to digital.
Are you invested in the quality of your home entertainment? With HDTV, you’ll enjoy richer color, deeper blacks, and sharper images when watching your favorite programs, films, and sports.
Both old and new TVs are made up of a series of horizontal lines, which are comprised of tiny dots, called pixels. The number of these lines and dots make up a TV’s "resolution," or picture clarity.
Bring home a bigger, better picture, and cinema-style viewing, with a widescreen TV. In 16:9 format, you’ll enjoy "true" widescreen television and films. Digital widescreen is the future of TV.
Many high-definition TV programs are broadcast in Dolby Digital 5.1 Surround Sound—the same high-fidelity audio found in movie theaters. With an HDTV, you’ll enjoy cinema-quality surround sound in the comfort of your own home.
In the world of HD television, there are two basic choices: those that include a digital tuner (HDTVs), and those that use a separate digital tuner (HD monitors). HD monitors and HD televisions offer the highest level of digital TV performance—about five times more picture detail than analogue.
A digital TV will have a much greater resolution than its analogue counterpart. Almost all digital TVs can display progressive-scan DVDs (480p) and HDTV (usually 1080i) at full resolution, whereas analogue cannot. With a digital TV, you’ll enjoy superior picture and sound quality, giving you the best home entertainment experience.
On an analogue TV, the quality of your reception is directly related to the quality of the signal. With digital broadcasting signals, audio and image quality remain consistent, no matter how strong or weak the signal.
Both old and new TV displays are made up of a series of horizontal lines which are in turn, comprised of tiny dots called pixels. The number of these lines and dots makes up what is called "resolution." HDTVs have significantly higher resolution than standard analogue TVs.
Design plays a critical role in harmonising technology and human needs. In an effort to predict emerging needs and deliver innovative products to the public, LG has developed a comprehensive design philosophy that boils down to four basic elements: concept, style, interface, and finish.
At LG, we design our digital displays with our customers in mind, introducing new products that demonstrate a clear commitment to our core design principles. Broad knowledge and an ongoing commitment to developing next-generation digital display technologies are two of our key advantages over competitors. We are constantly pushing the envelope with innovative designs for LCD and Plasma TVs. For example, in 2008 we launched Scarlet, the world’s slimmest LCD TV at just 44.7mm thick. And we will continue to invest in the next-generation technologies that are redefining our entertainment expectations for the future, such as flexible displays and 3D displays.
LG LCD TVs are some of the most advanced in the industry. Our LCD TVs can take low-resolution analogue signals to near high-definition levels. They also incorporate 100Hz scanning-technology, doubling the refresh rate and allowing viewers to watch fast-moving action sequences without motion blur. Intelligent Sensor technology optimises brightness and contrast by adapting to the ambient light conditions in the room. Last but not least, LG speaker design provides clear and powerful sound at any volume, for an exhilarating audio experience every time.
LG Plasma TVs deliver startling clarity and unprecedented detail, with deeper blacks and superior shadow detail. Our Dual XD Engine produces clear, crisp picture quality, which is further enhanced by a super-bright panel design.
LCD TVs and Plasma TVs are both sleek, thin, state-of-the-art, and capable of displaying stunning, high-definition picture and sound. But which technology is right for you?
Plasma displays are flat panel TVs that use conductive plasma to produce coloured light. Gas in the plasma state reacts with phosphors in each sub-pixel, to produce vivid colours and ultra-clear picture.
Plasma displays generate their own light to produce a stunning contrast ratio and smoother, crisper, high-motion video. This is one reason why some consumers prefer plasma displays to LCD TVs for watching sports and action movies. Plasma displays are also known for their deep, rich blacks, and incredibly precise colours, making them ideal for watching films—where dark scenes are more common.
For several reasons, many experts consider plasma displays the better choice for home cinema environments. First, plasma displays tend to perform better in light-controlled environments, such as home cinema rooms. Second, plasma displays have a slightly wider viewing angle than LCD TVs, so no matter where you’re sitting in the room, you can still enjoy a precise, vivid picture.
LCD displays are digital televisions with a fixed pixel structure. Each pixel has three sub-pixels of red, green, and blue. The image on a flat panel LCD display is generated by a backlight behind the panel. The image goes through a polarising filter and each sub-pixel has tiny crystals that create different levels of brightness.
One advantage of LCD TVs is the wide range of sizes—they start at 15” and go up to 55”. Smaller LCD TVs are offered in both 4:3 and widescreen versions.
LCD displays also offer a great deal of versatility. Their wide size-range allows for a wide price-range, making it easier to find one to fit your budget. Also, since LCD TVs use adjustable backlight technology, the picture won’t wash out in brighter rooms or environments where light conditions can’t be controlled. LCD TVs are also specially designed to perform wonders for video games and computer graphics.
High-definition television (HDTV) is digital television (DTV) with a much higher resolution than traditional analogue TV. All TV is being switched to digital between now and 2012. (The transition date varies by region.) More information on the transition to digital TV is available at Digital UK.
In the new digital era, broadcasters will offer HD resolution over-the-air, including HD-quality picture and cinema-quality sound that far surpasses the picture and audio quality of the current system.
Networks will continue to broadcast in multiple resolution-formats for some time but, as more and more HD programming becomes available, there will never be shortage of breathtaking digital entertainment for your new HDTV.
LG Plasma TVs provide the ultimate viewing experience, with sizes ranging from 42" to 60".
• High-Definition refers to resolution—the number of horizontal lines that can be displayed on the screen—not the technology upon which the TV is based.
• Virtually all TV stations are now broadcasting digitally, with analogue broadcasts expected to end between now and 2012 (depending on the region). To aid in the transition, manufacturers and service providers are producing reasonably priced converters, so that analogue TVs can continue to receive over-the-air signals, even after analogue is a thing of the past. Nonetheless, upgrading to a digital TV is the only way you’ll be able to experience the great benefits of digital broadcasts (such as theater-quality sound and HD picture quality).
• Digital cable is not necessarily HDTV. This is a common misconception. Digital cable is usually analogue-grade television that’s been digitised and sent, via cable, as a digital signal. Digital cable’s picture and audio quality is superior to standard analogue cable, but it is still inferior to breathtaking HD picture and audio.
Televisions (the combination of a display and a receiver) in the digital world are known as Digital TVs (DTVs). Digital television eliminates snow, ghosts, and interference, among other benefits.
TVs that receive digital TV broadcasts of 720 or more progressive lines (rows of pixels, as measured vertically), are called High-Definition TVs, or HDTVs. High-Definition TV encompasses the following screen resolutions: 720p, 1080i, and 1080p. HDTV is the fastest-growing segment of the digital TV (DTV) market—delivering breathtaking pictures and sound.
Get ready for the finest, most cinematic 3D entertainment you’ve ever experienced in the comfort of your home. Forget the heavy, uncomfortable glasses and the dizzying picture quality of conventional 3D technology. You can now indulge in what 3D was meant to be, just like at the movies. The LG Cinema 3D TV. The new standard in 3-dimensional excellence.
Visit the Cinema 3D TV microsite
No more dizziness, nausea, or discomfort. LG's CINEMA 3D technology eliminates flicker from the glasses, allowing you to freely indulge in 3D images for an extended time without dizziness or weariness. While our advanced CINEMA 3D glasses eliminate flickering images, our Next Generation 3D panel provides clearer images. Enjoy a superior viewing experience with no overlapping images, or dizziness associated with conventional 3D technology.
LG's CINEMA 3D glasses weigh only 16 grams - almost half the weight of conventional 3D glasses. Unlike conventional 3D glasses, you don't have to worry about recharging.
LG's CINEMA 3D glasses are battery free, generating no harmful electromagnetic waves. Avoid the high cost of conventional 3D glasses. LG's CINEMA 3D glasses are very affordable, so you can buy as many as you need to enjoy the 3D experience with family and friends.
Amost two times brighter than conventional 3D TVs. CINEMA 3D produces brighter and clearer pictures with 3D Light Boost technology. CINEMA 3D also provides exceptionally clear and vivd pictures in 2D.
LG's CINEMA 3D gives you the freedom to enjoy consistently clear and bright 3D pictures in any position. Unlike conventional 3D TV's, LG's CINEMA 3D enables you to lie down or lean back without any image blackout. LG's CINEMA 3D technology provides a 3D viewing angle that is wide enough to allow bigger audiences.
No more worries about lack of 3D content. LG's CINEMA 3D provides remarkably improved 2D to 3D conversion function which offers more realistic 3D images at any moment. Enjoy any 2D content in full depth of 3D images.
LG understands that complexity is the enemy of fun. That’s why we designed a highly intuitive user environment featuring our exclusive Home Dashboard which lets you quickly and easily navigate through your entertainment options. See what’s currently on, browse Premium Content, explore a multitude of Apps, and select one of your favorite menus - all from a single screen. The Home Dashboard is the main menu for LG’s Smart TV, and it’s conveniently designed to maximizes the user experience, while giving you simple access to everything you want.
A remote control that operates like a mouse. A smart TV is never smart if you have to endure an overly complex process for controlling your TV. The Magic Motion Remote Control provides the easiest control over your LG Smart TV. Just Point, Click, and Control. With simple movements and gestures, you can drag, flick, and select your preferences, without the hassle of using multiple buttons and arrow keys.
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