LG EYES MAINSTREAM ADOPTION OF WEARABLES WITH ONE OF THE FIRST DEVICES POWERED BY ANDROID WEAR™
Sydney, 26 June, 2014 — With an eye on transforming wearable devices into more than just a conversation piece, LG Electronics (LG) today globally introduced the highly anticipated G Watch, one of the first devices powered by Android Wear™, Google’s wearable operating system which extends the Android platform to wearables. As a wrist wearable device featuring a button-less design, LG is confident that the G Watch will appeal to a mass audience with its simple minimalist design, quick access to useful information and connectivity with other compatible Android devices including smartphones.
“As one of the first companies to go to market with Android Wear, we wanted something that functioned as an essential companion device. Importantly, we also wanted a device that would be simple to learn and intuitive to use.” said Lambro Skropidis, General Manager Marketing at LG Electronics Australia. “With LG’s G Watch powered by Android Wear™, we think we have struck that balance.” he added.
At the core of the G Watch is a powerful and energy-efficient Qualcomm® Snapdragon™ 400 CPU clocking in at 1.2GHz. Paired with a low power consuming Always-On 1.65-inch IPS display with true-to-life colour reproduction, the G Watch enhances the functionality of Android smartphones by providing quick access to useful information. Connected via Bluetooth, the G Watch shows your messages, shows you who's calling, allows you to control music playback and more without taking your Android smartphone* out of your pocket or bag.
Integral to the G Watch and Android Wear is a user experience designed around cards, which give you useful information when you need it, and voice recognition, which allows you to ask questions and get things done easily. With voice recognition, LG was able to design the G Watch without any buttons. LG and Google worked closely from the initial stages of development to ensure that the G Watch worked as envisioned. Users can send text messages and search for useful information just by saying “Ok Google”.
The G Watch combines form and function in a subtle, minimalist design under an intuitive touch-based user interface. With an Ingress Protection rating of IP67, the G Watch is protected from dust and is water resistant for up to thirty minutes to a depth of one metre. The G Watch will be available in two colours — Black Titan and White & Gold — and is constructed of PVD (Physical Vapour Deposition) coated stainless steel with a rugged silicone wristband. The G Watch can also be personalised with many standard 22mm watch straps available in the market.
The G Watch will be available for pre-order on the Google Play Store starting June 25 in 12 countries including key markets such as the United States, Canada, UK, France, Germany, Italy, Spain, South Korea and Japan.
The G Watch will also be available soon after at retailers in 27 markets such as Australia, Brazil, Mexico, New Zealand, Singapore and Russia.
More information on pricing and availability for the Australian market will be available in due course.
> Chipset: Qualcomm® 1.2 GHz Snapdragon™ 400
> Display: 1.65-inch LCD IPS (280 x 280)
> Memory: 4GB eMMC / 512MB RAM
> Battery: 400mAh
> Operating System: Android Wear™ (*compatible with smartphones running Android 4.3 and above)
> Size: 37.9 x 46.5 x 9.95mm
> Weight: 63g
> Connectivity: Bluetooth 4.0
> Sensors: 9-Axis (Gyro / Accelerometer / Compass)
> Colour: White & Gold / Black Titan
> Others: Dust & Water Resistant (IP67)
# # #
For further information please contact email@example.com
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is an innovator and trend leader in the global mobile communications industry. LG is driving the evolution of mobile forward with its highly competitive core technologies in the areas of display, battery and camera optics and strategic partnerships with noted industry leaders. LG’s consumer-centric products — including the flagship premium G Series models — incorporate unique, ergonomic designs and intuitive UX features that enhance the user experience. The company remains committed to leading consumers into the era of convergence, maximizing inter-device connectivity between smartphones, tablets and a wide range of home and portable electronics products. For more information, please visit LG.com.au
About LG Electronics Australia
LG Electronics Australia is based in Sydney and is a subsidiary of LG Electronics, Inc, a global force and technology leader in consumer electronics, home appliances and mobile communications. In Australia, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions, all under LG’s “Life’s Good” marketing theme. For more information, please visit LG.com.au or facebook.com/LGaustralia
Download High-Res Images: