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  • Updated
  • 02/05/2011

LG Optimus 2X awarded Guinness World Record™

SYDNEY 2nd May, 2011 -- This month LG Electronics (LG) will make its smartphone presence felt
with the launch of the first dual-core smartphone, the LG Optimus 2X, available as an unlocked
handset with an RRP of $649.

The LG Optimus 2X smartphone has been confirmed by Guinness World Records™ as the
world’s First Mobile Phone to Use a Dual-core Processor. This technological leap gives the LG
Optimus 2X a faster, more powerful performance, and robust multimedia entertainment

“The LG Optimus 2X’s enhanced speed, advanced graphics and high-end features such as
content mirroring through an HDMI interface are the kind of high-end features that appeal to
Australian consumers looking for the very best in smartphone technology,” said Nathan Dunn,
General Manager of LG Mobile Communications.

The LG Optimus 2X will be available initially through Harvey Norman in May, with plans for the
handset to be expanded to other retail channels via open distribution in the near future.

“Harvey Norman is excited to be working with LG to bring this great new device to the
Australian market. The Optimus 2X, with its dual-core processor and range of cutting edge
features, is very appealing to our customers who are always looking for the latest and best in
technology,” said Ben McIntosh, General Manager, Computers & Communications, Harvey

“The LG Electronics - Harvey Norman relationship spans many different product areas and we
are now looking at how we jointly deliver great smartphone products to market and take
advantage of the growing consumer demand in this area,” McIntosh continued.

High-Speed, High-Tech Dual-Core Experience
Powered by the NVIDIA® Tegra™ 2 mobile dual-core CPU, the LG Optimus 2X offers clear performance
improvements in web browsing and gaming, with these improvements made clearer
when comparing the LG Optimus 2X to single-core smartphones running at the same clock
speed. Users get all the advantages of multitasking between applications and an instantaneous
touch response, along with vivid graphics and a console-like gaming experience.

Full HD Entertainment Package
The LG Optimus 2X offers a Full HD multimedia experience with 1080p video recording and
playback. Optimised for connectivity and file sharing, the device features content mirroring via
a Micro HDMI port, which allows content on the phone to be easily viewed on larger TVs or PC
monitors with a single cable. With its gyro sensor, HDMI mirroring lets users play motionsensitive
games on larger screens and rivals the quality of today’s mobile gaming consoles.

The LG Optimus 2X is one of the first mobile devices to feature 7.1 multi-channel virtual surround
sound, and is the closest product to feature theatre-quality entertainment on a mobile
device. Furthermore, file-sharing is made even easier with DLNA* connectivity, which lets users
transfer stored content to and from compatible digital devices.

Key Features of LG Optimus 2X
- NVIDIA Tegra 2 Chipset with 1GHz Dual-core Processor
- 1080p full HD recording and playback
- Micro HDMI port for content mirroring to larger screens
- 4-inch Capacitive Touch IPS screen (WVGA)
- 8-megapixel rear camera w/ LED Flash / 1.3-megapixel front camera
- 7.1 multi-channel virtual surround sound
- 8GB internal memory
- 512MB RAM
- microSD memory expandability (up to 32GB)
- Micro-USB connectivity
- 1,500 mAh battery
- Supports Adobe Flash Player 10.1

The LG Optimus 2X will be released with Android 2.2 (Froyo) with upgrade path to Android 2.3
to be advised at a later date.

Harvey Norman for launch from May 2011 and then via open distribution as an unlocked handset.

RRP - $649.00

Find out more about the LG Optimus 2X


* DLNA lets users share multimedia files from the phone to other enabled devices via WiFi and without
having to connect cables. Users can send videos and photos to a suitable DLNA enabled TV or enjoy music
stored on their phone through their DLNA enabled sound system. Consumers are advised to check the
compatibility of their DLNA device. The streaming function will only operate when both the phone and the
DLNA enabled devices are connected to the same wireless network. Certain High Definition content may
not be capable of being streamed without a high speed router supporting the Wi-Fi ‘n’ standard

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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 80,000 people working in 115 operations including 84 subsidiaries around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning and Energy Solution. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both a Global Partner of Formula 1™ and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit

About LG Electronics Mobile Communications Company
The LG Electronics Mobile Communications Company is a leading global mobile communications and information
company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit

Media contact

LG-One Australia
Name: Lena Sachs
Phone (02) 8281 3875