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LG STYLER HERALDS FUTURE OF TOTAL CLOTHING CARE

  • Updated
  • 03/01/2019

 

LG STYLER HERALDS FUTURE OF TOTAL CLOTHING CARE

Set to Unveil Elegant Styler with Black Tinted Mirror Glass at CES,

LG Challenges Conventional Wisdom in Wardrobe Management

 

TORONTO, Jan. 3, 2019 — LG Electronics (LG) is showcasing its compelling vision for total clothing care with the revolutionary Styler system at CES 2019. Headlining the lineup will be the new LG Styler Black Tinted Mirror Glass Door, a CES 2019 Innovation Award winner. LG will also demonstrate captivating large capacity concept models for the future and a Smart Mirror with AI service for an entirely new virtual fashion experience.

 

The premium LG Styler Black Tinted Mirror Glass Door brings functionality and elegance to the home with a refined, modern design and the ability to keep clothes clean and looking their very best. The new tinted black-glass door exudes sophistication while the unit goes about effortlessly and conveniently refreshing up to four garments – including a pair of pants in the door – simultaneously. The inclusion of Smart Diagnosis™ and SmartThinQ™ offers users the benefit of fast, accurate support and the ability to tap into the Google Assistant with only one’s voice.

 

At the core of the Styler is LG’s TrueSteam™ technology which eliminates over 99.9 percent of the germs and bacteria found in clothing to keep one’s wardrobe hygienically clean*. Clothes placed on the moving hanger shake out wrinkles and unpleasant odours while Gentle Dry removes moisture quickly and thoroughly. Heat Pump Drying reduces energy consumption by recycling heat from the hot, moist air inside the Styler and Pants Crease Care ensures a neat, tidy look by eliminating wrinkles and creating a crisp crease-line without an iron.

 

In addition to the new Styler, visitors to CES 2019 will be able to experience LG’s total clothing solution of tomorrow. Designed for bigger families, the large capacity Styler is an expanded version of the Styler Black Tinted Mirror Glass Door that can accommodate five garments on moving hangers (including full-length coats) as well as a pair of pants in the door. In addition to the Styler of tomorrow, LG is giving the public a look at the bedroom of the future with its Smart Mirror with AI virtual tailored service. This LG ThinQ mirror can deliver a customized experience with intelligent fashion suggestions and virtual fittings, enabling customers to purchase clothes without having to try them on in a store.

 

 

“With a sleek design and highly effective performance, the elegant black LG Styler takes in-home clothing care to the next level,” said Song Dae-hyun, president of LG Electronics Home Appliance & Air Solution Company. “We are enthusiastic about expanding Styler’s capabilities and appeal to new customers who are unaware that there is more to wardrobe management than washing with water and dry cleaning.”

 

Visitors to CES from January 8-11 are encouraged to stop by booth #11100 in the Las Vegas Convention Center to experience the full breadth of LG’s clothing care solutions.

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*Certified by the British Allergy Foundation.


About LG Electronics Home Appliance & Air Solutions
LG Electronics is a global leader in home appliances, air conditioning and air quality systems. The company is creating total solutions for the home with its industry leading core technologies. LG is committed to making life better for consumers around the world by providing thoughtfully designed products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, built-in appliances, air conditioners, air purifiers and dehumidifiers. Collectively, these products deliver enhanced convenience, superb performance, great savings and compelling health benefits. For more information, please visit www.LG.com.


About LG Electronics Canada Inc.
The LG brand was established in 1995. The company is a global leader in electronics, information and communications products, with more than 117 operations around the world, and annual worldwide revenues of more than US $49 billion. LG Electronics Canada Inc. is comprised of five business units - Mobile Communications, Home Appliance, Home Entertainment, Business Solutions and Commercial Air Conditioning. The company has offices in Toronto and Vancouver. LG Electronics Canada Inc. is focused on delivering award-winning products known for blending style and technology. These innovative products include cell phones, flat screen TVs, laptop computers and home appliances. For more information please visit http://www.lg.com/ca_en.

 

Media Contacts:

Shari Balga
LG Electronics Canada Inc.
C: 647-261-3603
shari.balga@lge.com

Alissa Liotti
LG-One Canada
P: 416 486-5911 | C: 437 992-1253
alissa.liotti@lg-one.com