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LG joins hands with Redington

  • Updated
  • 01/07/2008

New Delhi, July 01, 2008: LG Electronics, a worldwide technology leader, in lieu its plan of strengthening the PC business in India, has tied up for all its notebooks with Redington, the only IT distributor with Service focus, amongst global players.

The tie-up with this national distributor is the result of the increasing demand for LG notebooks after the company’s announcement of stage wise process of strengthening its PC business early this year. The company introduced benchmark products, exciting promotions for consumers, strengthened its channel base and increased its marketing initiatives.

Commenting on the tie-up, Mr. Anil Arora, Business Group Head, PCs, GSM and DAV, LG Electronics India Pvt. Ltd. said, “We are thankful to our customers for believing in our technologically innovative products. With Redington’s 43 distribution offices and 7500 channel partners, we will be able to expand our reach and be more closely available to our customers.”

He further added, “The channel front is also seeing increased attention where the company is encouraging new and existing channel partners to join the LG family. The tie-up will be extremely beneficial for our partners as well who have been looking for a one stop shop for LG notebooks. It is indeed a win-win situation for us as far as consumers and channel partners are concerned.”

About LG PCs:

In past one year, LG has introduced new range of models in the notebook category which are innovative in terms of features, design and technology. The key models launched in this period are new range of 14.1" mainstream products such as R405. S900 desknote was launched as an alternative to high end desktop and notebook users with 19" widescreen and fully loaded configurations in terms of WiFi, Bluetooth and integrated webcam. LG has introduced the most innovative products during the year such as R200 which is based on microsoft's side show technology and provides instant access to vital information without booting the notebook.

In order to give superior products to the consumers, LG PC products go through 3000 tests and are advanced in terms of having a huge Hard Disc, higher RAM and 16-in-1 card reader. The PCs have a tolerance of upto 450V fluctuation (90& humidity and 45 deg C temperature). The PCs are technologically advanced with features like SecurDiscTM technology, ultra-fast 20X DVD Writer, Insta drivers, X Protection Software with HD failure alerts, data recovery, anti virus etc.