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  • Updated
  • 07/05/2010

MANILA, Philippines - LG Electronics Philippines formalizes its partnership with ABS-CBN Broadcasting Corporation in a contract signing that turns over LG LCD TVs for TV Patrol, Bandila, Umagang Kay Ganda and other programs for the coverage, monitoring and reporting of the 2010 Philippine Presidential elections.


At the recently concluded MOA signing at ABS- CBN’s headquarters, LG Electronics Philippines President and CEO Seung Chul Lee and LG Corporate Marketing Head Raymond Hernandez met with ABS-CBN Broadcasting Corporations’ Maria A. Ressa, ABS-CBN News & Current Affairs Division Head; Florida C. Tan, ABS-CBN Entertainment Production Head; and Jose Agustin C. Benitez, Jr., ABS-CBN Broadcasting Corp. Head of Channel 2 Sales.


LG Electronics Philippines is proud to be the technological partner of choice of the country’s biggest media network, ABS-CBN,” said Hernandez. “In the same way that LG listens to its consumers and incorporates what they need in the design and technology of our mobile phones, home entertainment and appliances, this partnership is our response to Filipinos’ cry for transparent elections. This is part of our corporate social responsibility to contribute to nation-building.”