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LG Canada’s Fashion Fusion™ Gets Ready to Fashionably Rock Nathan Phillips Square with International Music and Fashion Talent

  • Updated
  • 2008 10. 15

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<p align="left"><strong>LG Canada’s Fashion Fusion™ Gets Ready to Fashionably Rock Nathan Phillips Square  with International Music and Fashion Talent </strong></p>

<p align="left"><strong><em>Maroon  5 set to share stage with an outstanding collection of International Designers </em></strong><strong> </strong>&nbsp; </p>

<p align="left">Mississauga, October 10, 2008 – Today, LG Electronics Canada announced their  incredibly fashionable and famous talent line up for the inaugural LG Fashion  Fusion, the last official nod to L’Oreal Fashion Week 2008, happening on  Saturday, October 25th. Set to take stage are Grammy Award-winning  and international musical talent Maroon 5, international designers Greta  Constantine, who will be showcasing their debut Atelier Collection, Mikhael Kale, and Wayne  Clark will treat the audience to a full spectrum of fashion collections with a  finale by Agent Provocateur. Other highlights of the night include  presentations by top international students and Canadian swimwear designer,  Shan. </p>

<p align="left">“The concept for LG Fashion Fusion was to bring all things stylish  together,” said Andrew Barrett, Vice President of Marketing, LG Canada,  “Nothing seemed more fitting than fusing high fashion with international  musical sensation Maroon 5 and Nathan    Phillips Square is the perfect place for guests  and consumers alike to experience the high energy of the evening.” </p>

<p align="left">Excitement for L’Oreal Fashion Week begins  October 12th, as the tents start to go up in Nathan Phillips Square and the vibe will  continue with 37 shows scheduled to run October 20th through October 24th. </p>

<p align="left">“The week is going to be absolutely <em>fabulous</em>, with an amazing collection of  designers ready to showcase their designs,” said Robin Kay, President of the  Fashion Design Council and Executive Director of L’Oreal Fashion Week, “We’re  thrilled to be working so closely with LG Canada, a company that is as  passionate about fashion as we are.” </p>

<p align="left">To compliment the rise of the tent and build  excitement for the week, Canadians are invited to join the LG EGO system at <a href="http://www.lg.ca/fashion">www.lg.ca/fashion</a> for a chance to win  tickets to Fashion Fusion. Tickets for the event are not for sale and must be  won through the site or through other promotional avenues. </p>

<p align="left">For those who aren’t lucky enough to be  inside, life can still be good. Spectators are invited to Nathan Phillips Square to view the entire  show through the see-through wall of the event tent, and on an innovative  outdoor projection viewable by all. In addition, <strong><em> In  Fashion</em></strong> delivers an extensive L’Oréal Fashion Week and Fashion Fusion recap <strong>Sunday, November 9 at 5 p.m. ET</strong> on CTV;  followed at <strong>5:30 p.m. ET</strong> with <strong><em>FashionTelevision</em></strong> <strong><em>Presents:  LG Fashion Fusion</em></strong>; a full episode of <em>FT</em> dedicated to Fashion Fusion showcasing all of the evening’s  highlights.</p>

<p align="left">&nbsp;</p>

<p align="left">LG  Fashion Fusion will also provide the perfect runway for LG Canada to cement  their significant partnership with a $100,000 donation to Fashion Cares, an annual  charity event happening on Nov. 1st. with all proceeds raised going  to support the AIDS Committee of Toronto (ACT). </p>

<p align="left">#</p>

<p align="left"><strong>About LG  Electronics, Inc.</strong><br />

  The LG brand was established in 1995. The company is a global force in  electronics, information and communications products, with more than 82,000  employees working in 77 countries around the world, and annual total revenues  of more than US $35-billion (non-consolidated). LG Canada has offices in Toronto and Vancouver.  LG Canada is focused on delivering award-winning products known for blending  style and technology. These innovative products include cell phones, flat  screen TVs, laptop computers and digital appliances. For more information  please visit <a href="http://www.lg.ca">www.lg.ca</a> </p>

<p align="left"><strong>About the Fashion  Design Council of Canada </strong><br />

  The Fashion Design Council of Canada (FDCC)  was founded in 1999 with the specific mandate to brand fashion in Canada.&nbsp; A  non-governmental, not for profit national association, the FDCC has  successfully built a fashion week that commands international respect and  encourages continued economic trade<br />

  and profile of our industry.</p>