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LG SHINE Phones Brighten Koodo Customers

  • Updated
  • 2008 06. 17


<p align="left" class="style1">  Koodo  Mobile becomes LG’s newest carrier of the Shine Titanium phone series</p>

<p align="left"><strong>Toronto</strong><strong>, June  16, 2008</strong> – Starting  today, Koodo customers will now be able to match their slimmed-down mobility  service with an  exclusive Titanium-coloured version of the ultra thin LG Shine flip phone. Fat-free  mobility never looked as good as it does in this handset’s mirror–like display.   <br />

  <strong> </strong> <br />

“It is Koodo’s time to shine. Style-conscious  Canadians will now be able to match their simplified mobile plans with LG’s  sophisticated SHINE Titanium phones,” said Andrew Barrett, Vice President,  Marketing, LG Electronics Canada.  “We are delighted to partner with Koodo and see this as an opportunity to  extend our reach to more Canadians.”</p>

<p align="left">Encased in stainless steel, LG’s  SHINE Titanium phones are sleek and stylish. This handset features a sophisticated  and refined finish and includes a high-quality 2-megapixel digital camera, a MP3  player and an oversized colour display.</p>

<p align="left">“The LG SHINE Titanium phone is a great device for  talking and texting,” said Kevin Banderk, Chief Koodo Officer, Koodo Mobile.  “Its slender design is a perfect fit with our trimmed-down airtime packages.”</p>

<p align="left">The LG SHINE Titanium is  now available nationwide at major retail outlets<br />

  across Canada and at  Koodo Shops in select retail malls. To find out more<br />

  about the LG SHINE  Titanium, visit <a href="http://www.lg.ca">www.lg.ca</a>. </p>

<p align="left"><strong>&nbsp;</strong></p>

<p align="left"><strong>About LG Electronics, Inc.</strong> <br />

  LG Electronics, Inc. (KSE:  066570.KS) is a global leader and technology innovator in consumer electronics,  home appliances and mobile communications, employing more than 82,000 people  working in 114 operations including 82 subsidiaries around the world. With 2007  global sales of USD $44 billion, LG is comprised of four business units -  Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG  is the world’s leading producer of mobile handsets, flat panel TVs, air  conditioners, front-loading washing machines, optical storage products, DVD  players and home theater systems. LG Electronics   Canada has offices in Toronto  and Vancouver. LG Electronics Canada is focused on delivering  award-winning products known for blending style and technology. These  innovative products include cell phones, flat screen TVs, laptop computers and  digital appliances. For more information please visit <a href="http://www.lg.ca">www.lg.ca</a>.</p>

<p align="left"><strong>About Koodo Mobile</strong> </p>

<p align="left">Launched  in March 2008, Koodo mobile is Canada’s  simple, affordable and flexible mobile alternative for those who just want to  talk and text.  Koodo Mobile offers a  transparent approach to cellular service with per-second billing and no  fixed-term contracts or activation fee. Service plans are pre-packaged or  build-your-own. Customers have the option to purchase a phone or take advantage  of the revolutionary Koodo Tab. Up to $150 of the phone cost can be put on the  Koodo Tab and Koodo Mobile contributes 10 percent of the customer’s monthly  bill towards paying the Tab. When it’s cleared, they accumulate points toward a  new Tab for future phone purchases. Visit koodomobile.com for information and  retailers.</p>

<p align="left">###</p>

<p align="left">For  additional information for LG, please contact:</p>

<p align="left">Katherine  Dyriw&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Meghan  Neufeld<br />

  High Road    Communications&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;       High Road Communications<br />

  <a href="mailto:kdyriw@highroad.com">kdyriw@highroad.com</a>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;       <a href="mailto:mneufeld@highroad.com">mneufeld@highroad.com</a> <br />

  416-644-2288&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;   416-644-2278</p>