Real Gaming with Pure Colors
on Ultra Large Screen

Pure Colors
Put You on the Circuit

LG NanoCell produces pure colors by applying about 1nm-sized nanoparticles
to filter out dull color and enhance color purity. It delivers a stunning visual experience.
Experience real gaming with pure colors on an ultra large screen.

Pure Colors Created by NanoCell

  1. Impure Colors
  2. Pure Colors

Nanoparticles Filter out Impure Colors

  1. Conventional

    RGB wavelength with
    impure colors

  2. lg nanocell logo

    Pure RGB wavelength with
    impure colors removed.

  1. Below that, NanoCell technology is shown to improve image quality.
  2. Below that, NanoCell technology is shown to improve image quality.

*Conventional refers to LG's UHD TVs without NanoCell Technology.

Pure Colors
Push the Boundaries of Reality

NanoCell's VRR and HGiG let you experience higher picture quality with less tearing and stuttering.
Now you can explore virtual worlds that are hard to distinguish from reality.

A man is sitting in a racing seat in front of a large TV playing a racing game.

VRR

Flawless Gameplay
in Pure Colors

LG NanoCell supports the HDMI 2.1 feature
Variable Refresh Rate (VRR). This synchronizes
the refresh rates of TVs and consoles,
enabling flawless gaming with less tearing
or stuttering.

  1. Conventional
  2. LG NanoCell

*Images simulated.

*HGiG is a volunteer group of companies from the game and TV display industries that meet to specify and make available for the public guidelines to improve consumer gaming
experiences in HDR.

HGiG profile

Realistic Cinematic
Cut-scenes with Pure Colors

Combined with HGiG profile, the pure colors presented
by NanoCell technology provide a great platform
for HDR gaming. The HDR Gaming Interest Group is comprised
of key players from the gaming industry that developed
standards to ensure a better HDR gaming experience,
just as the creator intended.

HGiG logo

Real-time Action in Pure Colors

Low input lag and ALLM via HDMI 2.1 takes you one step closer to victory.
NanoCell's real-time gaming experience is completed with Pure Colors.

Real-time Action in Pure Colors

HDMI 2.1*

Next Gen
Gaming Standard

HDMI 2.1 supports a higher frame rate,
VRR, ALLM, and eARC. These latest features offer
a more lifelike gaming experience with fast-moving content
in higher resolution, and smooth, synchronized graphics.

A man is sitting in a dark room on a couch in front of a large TV playing an action game.

*4K@120Hz, eARC (Enhanced Audio Return Channel), VRR (Variable Refresh Rate)
and ALLM (Auto Low Latency Mode) with HDMI 2.1
*Test Specification : 2.1d (with HDCP, FRL12G(8K60), CEC, ARC, eARC, 6G, HBR, 4K)

A scene from a shooting game shown half on a conventional TV with normal input lag and half on an LG NanoCell TV with low input lag.
  1. Conventional
  2. LG NanoCell

*The input lag data is based on NANO90 models.

Low Input Lag

React and Aim
Faster than
Your Enemies

LG Nanocell TVs have lower input lag. This allows
you to target enemies without delay and
play fast-paced games in real-time.

No Need to Pause
During Gaming Marathons

Preparation for a gaming session is everything. You have to adjust the lights and speakers,
and there will be times when you can’t pause the game or use the TV remote.
For those moments use the built-in intelligent LG ThinQ and
hands-free voice control to give you the gaming edge.

“Hi LG. Turn up the Volume”

A man is sitting in a racing seat in front of a large TV playing a racing game.

*Voice Command availability may vary by products and countries.
*Hands-free control is supported on LG NanoCell NANO99, NANO97, NANO95 models.

Play in Ultra Large

Find LG NanoCell for Real Gaming

nano99 image

NANO99

75”,65”

nano95 image

NANO95

75”,65”,55”

nano80 image

NANO80

65”,55”,49”

Display Technology Pure Colors
by NanoCell Technology
Pure Colors
by NanoCell Technology
Pure Colors
by NanoCell Technology
Input Lag Low Input Lag Low Input Lag Low Input Lag
HDMI O
(eARC / ALLM)
O
(eARC / ALLM)
O
(ARC / ALLM)
VRR Support - - -
HGiG Support O O O
Hands-free Voice Control O O -
  1. Why Pure Colors? Learn More
  2. LG NanoCell Lineup Learn More
If You're Curious about
the Next Level of Gaming on LG OLED TV
Learn More