LG RELEASES LATEST TONE ULTRA™ IN BEST-SELLING BLUETOOTH HEADSET SERIES
- 08, 18 2015
SEOUL, Aug. 18, 2015 – LG Electronics (LG) today added to its growing portfolio of diversified Bluetooth headset products, introducing the newest version of its mid-range stereo headset, LG TONE ULTRA™ (model HBS-810). The TONE ULTRA HBS-810 will go on sale starting in late August in the United States, followed by key markets in Asia and Europe.
The release of the HBS-810 comes hot on the heels of LG’s recent announcement that it had sold its 10 millionth LG TONE Series Bluetooth headset globally since launching the series in October of 2010. Despite its premium features, more consumers can now enjoy the new TONE ULTRA’s mix of flexibility and high sound quality at a reasonable price.
As an upgraded successor of the TONE ULTRA HBS-800 model, the HBS-810 is specifically designed to provide an enhanced audio experience. The latest TONE ULTRA headphones deliver premium quality sound made possible through collaboration with JBL, one of the world’s leading audio electronics specialists.
The TONE ULTRA’s Quad-Layer Speaker Technology™ provides enhanced bass and middle-range tones, and boosts overall sound quality through optimized audio equalization. The flexible silicone gel ear pieces fill the ear cavity, providing maximum sound insulation and clearer music playback with very little outside interference.
The new TONE ULTRA also comes with advanced features that were previously available only on high-end headsets. LG’s innovative wire management technology makes the ear buds completely retractable, leaving no tangled wires and helping the headset maintain its sleek profile at all times. The two-way jog button makes it easy to control volume as well as content with options like fast-forward and rewind readily available.
“We are excited to add another new product to our TONE ULTRA portfolio, opening up more options to enjoy the ultimate sound quality that comes with a Bluetooth stereo headset,” said Seo Young-jae, vice president in charge of Innovative Personal Devices at LG Electronics Mobile Communications Company. “With so many premium features available at such a highly competitive price, we hope that more people will be able to experience the superior quality of our Tone Series Bluetooth headsets for themselves.”
Details of price and availability will be announced locally at the time of launch. Visitors to LG’s Booth at IFA 2015 (Hall 18 of Messe Berlin) can also experience the new TONE ULTRA from September 4-9.
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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 83,000 people working in 119 locations around the world. With 2014 global sales of USD 55.91 billion (KRW 59.04 trillion), LG comprises four business units ― Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is a global leader and trend setter in the mobile and wearable industry with breakthrough technologies and innovative designs. By continually developing highly competitive core technologies in the areas of display, battery, camera optics and LTE technology, LG creates handsets and wearables that fit the lifestyles of a wide range of people all over the world. While helping to enhance the mobile user experience by incorporating unique, sophisticated designs and intuitive UX features, LG is also committed to guiding consumers into the era of convergence and Internet of Things, maximizing inter-device connectivity between a wide range of smartphones, tablets, wearables, home and portable electronics products. For more information, please visit www.LG.com.
About LG Electronics Singapore Pte Ltd
LG Electronics Singapore Pte Ltd (LG Electronics Singapore) is a fully-owned subsidiary of LG Electronics Inc., the pioneer and market leader of the Korean electronics industry for over five decades. LG Electronics Singapore operates four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. In recognition of its vision to enrich people’s life with smart technologies and innovative design, LG Electronics Singapore has been recognized with prominent local and international accolades, such as the CNET Asia Editor’s and Readers' Choice Awards, The Straits Times Digital Life Editor’s and Readers' Choice Awards, HWM+HardwareZone.com Tech Awards, Red Dot Design, and GfK No. 1 Awards. For more information, please visit www.lg.com/sg.