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  • Updated
  • 04-08-2009















All The Worlds (ATW), Universal Music’s live music events joint venture, is proud to announce that its inaugural and world premiere F1 ROCKS™ event will take place in Singapore. “F1 ROCKS™ Singapore with LG” spans three days from September 24th-26th, adding to the unique FORMULA ONE™ night-time grand prix weekend.


F1 ROCKS™ fuses the world’s most popular annual sporting series with the most iconic music stars to create an unrivalled experience for FORMULA ONE™ and music fans alike.  Some of the biggest global superstars on the planet, including multi award-winning artists; Beyoncé, Black Eyed Peas, ZZ Top, Simple Minds, N*E*R*D and Chinese pop legend Jacky Cheung will perform for the first F1 ROCKS™ live at Fort Canning Park, Singapore. Between them they have sold over 245 million records worldwide, making this a truly mega-star line up. The show will also feature guest appearances from top FORMULA ONE™ drivers and celebrities.



F1 ROCKS Singapore with LG Line-Up:

Thursday 24th September – Jacky Cheung, Da Mouth and Sodagreen

Friday 25th September– ZZ Top and Simple Minds

Saturday 26th September – Beyoncé and Black Eyed Peas

** Other artists to be announced


“The partnership between the world’s most thrilling sport and the world’s biggest music company is one of the most exciting entertainment initiatives to be launched anywhere”, said Lucian Grainge, Chairman / CEO of Universal Music Group International.


“I am delighted to be launching F1 ROCKS in Singapore and very pleased to have Singapore as our inaugural event and LG Electronics as our title launch sponsor. The worlds only F1 night race just got bigger, faster and louder.  Our talent is world class and F1 ROCKS will rock Singapore!” Paul Morrison, CEO & Chief Creative Officer, All The Worlds/ F1 ROCKS™.


Supported by the Singapore Tourism Board (STB), F1 ROCKS™ Singapore will enjoy perfect brand synergy with its inaugural event location Singapore.  Singapore, as a city of firsts, hosted the world’s first FORMULA ONE™ night race last year and is still the host city of the only FORMULA ONE™ night race, making it one of the most exciting races in the season.  The race is complemented by the 10-day Singapore GP Season, offering lifestyle and entertainment experiences including all-night parties, art exhibitions, great Asian cuisine and retail promotions.


“We are excited to be working with Universal Music and FORMULA ONE™ Management (FOM) on F1 ROCKS™. Both are innovators and trendsetters in their own fields, they have come together to bring to the world this unrivalled entertainment spectacular,” said Ms Kah Peng, Chief Executive of the Singapore Tourism Board. “Singapore is proud to be making history as the launch city of F1 ROCKS™ which will undoubtedly add a new dimension to the Singapore GP Season and bolster Singapore’s image as an exciting lifestyle destination and an aspiring events and entertainment capital of Asia  Nothing else comes close!”


For this innovative venture Universal Music has teamed up with LG Electronics as F1 ROCKS™ founding World Series Partner. With shared values, Universal Music and LG Electronics create a perfect partnership with F1 ROCKS™. As the style and technology partner of F1 ROCKS™ and an extension of LG Electronics FORMULA ONE™ campaign they are joining F1 ROCKS™ and Universal Music, hand-in-hand in delivering a string of international, ground-breaking events and lifestyle shows. In celebration of this joint venture, LG Electronics will be running an amazing ‘money can’t buy’, ‘Golden Ticket’ competition on its website - The lucky winners will get to visit the spectacular city of Singapore to watch the world’s only Grand Prix night race in true VIP style.


“LG is very excited to be a key partner, with FORMULA ONE™ and Universal Music, to launch the “F1 ROCKS™ with LG” program in Singapore. LG’s partnership with FORMULA ONE™ delivers the ‘LG - Life’s Good’ experience to millions of people across the world. F1 ROCKS™ with LG will allow us to further broaden global awareness to build a deeper understanding for our style and technology positioning with an even wider audience that embraces music and entertainment as a passion. It is a natural fit for us to become part of such a premium global music event!” said Dermot Boden, Executive Vice President and Chief Marketing Officer, LG Electronics.


F1 ROCKS™ is set to be a global sensation and will be broadcast worldwide across a potential 188 FORMULA ONE™ territories. Two TV programmes will be produced from “F1 ROCKS™ Singapore with LG”; the first will be an hour long entertainment show, giving viewers unrivalled access into the glamorous world of FORMULA ONE™ with A-List celebrity interviews, TV stunts, unique performances and aspirational and lifestyle features. The second will be a high-octane Music Special showcasing the best live music performances and interviews from our F1 ROCKS™ events and will be offered to broadcasters worldwide.


Event Details:

Tickets for F1 ROCKS™ Singapore with LG will be on sale from 5th August 2009 at

Tickets are available at a special early bird price for a limited time only!

S$150 + booking fee – Thursday and Friday

S$180 + booking fee – Saturday


Standard advanced ticket prices:

S$175 + booking fee – Thursday

S$185 + booking fee – Friday

S$200 + booking fee – Saturday


Dependent on availability, tickets will also be able to be purchased on the door:

S$185 + booking fee – Thursday

S$195 + booking fee – Friday

S$210 + booking fee - Saturday


Doors are at 17:00 all 3 days.

For further information please visit




F1 Rocks™

In March 2009 Universal Music Group International and its joint venture company All The Worlds signed an agreement with Formula One Administration Limited creating F1 ROCKS™. F1 ROCKS™ fuses the world’s most popular annual sporting series with the most iconic music stars to create an unrivalled experience for FORMULA ONE™ and music fans alike. F1 ROCKS™ is a series of spectacular multi-artist live music events from glamorous FORMULA ONE™ race locations around the world. The combination of live performances from the world’s biggest acts, together with stars from the world of movies, sport and fashion will create TV shows & digital content that will be broadcast and streamed to a global audience.


ALW transparant white


All The Worlds

All the Worlds (ATW) is a joint venture with Universal Music, established to create global brand-led live music events and content.  ATW produces and develops large-scale broadcast events and brand-led entertainment properties, focusing on the creation and clearance of digital event content assets. ATW’s partnership with Universal Music provides invaluable local and international marketing, digital and marketing intelligence resources around the world, as well as a unique consumer reach. However, ATW works with artists from all major and independent labels and publishers, not only those affiliated with Universal Music.


ATW creates and co-invests with brands in annual global live music events, launching communication platforms across broadcast, digital and mobile, which will enable brands to benefit from broadcast and media packages, crossing multiple partners and tailored to maximise results in each territory. Its key executives have been behind some of the biggest annual live TV music events in the world.


ATW’s key executives are widely experienced in creating new and major scale multi-day, multi-artist events for broadcast, with brand and city stakeholder partners at their core, including T in the Park, V Festival and MTV Europe Music Awards.

ATW’s business model is designed to generate content and digital assets, with the partnership allowing brands to capitalise on Universal Music’s vast catalogue of music content via cleared rights packages from domestic and international artists from all major and independent labels, ensuring the best possible brand and consumer experience.



STB Logo_High Res (for white bgrnd)

Singapore Tourism Board

The Singapore Tourism board (STB) is an economic development agency for one of Singapore’s key service sectors – tourism. The mission of the board is to develop and champion tourism, so as to build the sector into a key driver of economic growth for Singapore. STB aims to differentiate and market Singapore as a must-visit destination offering enriching experiences through the “Uniquely Singapore” brand. For more information, please visit



The Singapore GP Season returns from 18 to 27 September 2009 to complement the 2009 FORMULA ONE™ SINGTEL SINGAPORE GRAND PRIX – the world’s only FORMULA ONE™ night race.  With quality entertainment offerings such as intoxicating parties, exhilarating race-themed events, enriching arts, cultural experiences, glorious shopping and dining promotions, the Season will offer many great experiences for everyone, add buzz and excitement to the city during the race period and entrench Singapore’s standing as Asia’s events and entertainment capital. With the city coming even more alive this September, it will be a truly fantastic month to visit Singapore. For the latest Singapore GP Season information, please refer to


For more information, please contact: Sharon Liew



LG Electronics, Inc

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of USD44.7 billion, LG is comprised of five business units –- Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is the world’s leading producer of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of FORMULA ONE™ and A Technology Partner of FORMULA ONE™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event.

For more information, please visit



Note to Media:

As a member of the press, you can gain access to our extranet site to download the press materials, including instant images and logos from the launch event.


For accreditation and interview requests to F1 ROCKSplease register your details on our extranet.


Please log onto


Password: Singapore



For more information please contact:



Gemma Barford / Charlotte Stoel

Firefly Communications

+44(0)20 7386 1551


Sarah Brambley

LG Electronics

+44 (0) 1753 491 628

+44 (0) 7793 795 990