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  • Updated
  • 16-08-2012

LG first to launch KNOWHOW MOVIES for its award-winning Smart TV platform

Slough, Berkshire, 16th August 2012, – LG Electronics (LG) today announces its 2012 Smart TVs are the first to launch Dixons Retail’s KNOWHOW MOVIES service, bolstering its already strong on demand movie service.

 Film fans will be able to enjoy the benefits of KNOWHOW MOVIES, a digital entertainment service from Dixons Retail (owner of UK retailers Currys and PC World) offering instant access to a wide-range of premium video content, available to rent or buy. With an extensive library including new and classic film releases (from major Hollywood studios such as Warner Bros and Disney – Sherlock Holmes: A Game Of Shadows, John Carter and The Woman In Black are among current titles) and cult TV shows, KNOWHOW MOVIES is the ideal way for consumers to enjoy their favourite content on-demand, subscription-free and at the touch of a button.


LG Smart TV - KNOWHOW Movies KNOWHOW MOVIES is now available across LG’s 2012 Smart TV range. It will appear alongside LG’s other leading film-on-demand services including LOVEFiLM, Netflix, Blinkbox and Acetrax, providing consumers with a wide choice of on-demand movies and TV shows. 

Niall O’Keeffe, Business Development Director, KNOWHOW, says “LG’s Smart TV platform is award-winning and was a natural partner for the evolution of our pay-per-view service. Already popular on PCs and tablets, we look forward to consumers enjoying the KNOWHOW MOVIES service on the big screen”.

 This follows LG’s recent announcement of the arrival of the first ever 3D-enabled game apps for its CINEMA 3D Smart TVs – which were previously only available via smartphones and tablets. Handpicked specifically for the 3D compatibility, these fun, family-friendly games have been optimised for LG’s CINEMA 3D Smart TV platform. Titles include Air Penguin, which was the top downloaded game app in the U.S. and 18 other countries last year, as well as Frisbee Forever, Burn The City, Downhill Bowling 2 and Diversion from Unity Technology.


Darren Petersen, LG Senior Contents and Services Manager comments “Our Smart TV platform represents the best in choice and variety for consumers and KNOWHOW MOVIES is the perfect example of how we continue to build our Smart TV platform to respond to consumers’ needs. We are delighted to be partnering with one of Europe’s leading electrical retailers from a content perspective and look forward to enhancing the unique benefits it can bring to the Smart TV experience in store and through the customer journey.”


 “We are also excited to be able to bring 3D gaming to Smart TVs for the first time so family members can enjoy the immersive fun together and realize the potential of Smart TV as a genuine 3D gaming platform.”


 Users can fully enjoy LG’s growing collection of 3D games with LG’s award-winning CINEMA 3D experience offering multiple pairs of comfortable, lightweight, battery-free 3D glasses. What’s more LG’s Flicker-Free technology means consumers can play for longer in even greater comfort. 


LG Smart TVs to offer the KNOWHOW Movies service:

  • LM960V (47/55”)
  • LM860V (47/55”)
  • LM760T (42/47/55”)
  • LM670T (42/47/55”)
  • LM669T (42/47”)
  • LM660T (42/47/55”)
  • LM640T (42/47/55”)
  • LM620T (32/42/47/55”)
  • LS570T (32/37/42”) (3D-enabled games not available)
  • PM970T (50/60”)
  • PM680T (50/60”)
  • PM670T (50/60”)
  • PM470T (42/50”)


For more information on LG’s Smart TV platform please visit

For more information on KNOWHOW Movies visit

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances. With 117 operations around the world, LG achieved global sales of USD 49 billion (KRW 54.26 trillion) in 2011. LG is comprised of four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions – and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. For more news and information on LG Electronics, please visit


About LG Electronics Home Entertainment Company

The LG Electronics Home Entertainment Company is a global top player in televisions, monitors, commercial displays, audio video systems, personal computers and security systems. The company constantly pushes technological boundaries to create feature-rich devices with stylish designs that meet global consumer needs. LG's consumer products include CINEMA 3D Smart TVs, OLED TVs, IPS monitors, home theater systems, Blu-ray Disc™ players, mouse scanners and external storage devices. LG’s commercial products include digital signage, video conferencing systems and IP security cameras.


About Dixons Retail plc

With over 1,200 stores and online services spanning 28 countries (including Currys and PC World, and the dedicated customer support service KNOWHOW in the UK), Dixons is widely acknowledged as one of Europe’s leading specialist electrical retailing groups. Dixons employs over 38,000 people and provides top quality training to ensure their personnel can provide amazing customer service on products ranging from televisions to ovens, and computers to washing machines.


 Media Contacts:

Michelle Rainey / Danielle McGleenan


+44 207 413 3728