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“AI for a Better Life” LG Executives outline new vision for AI at IFA 2018 opening keynote

LG Executives to Address Trade Show Attendees, First for LG Electronics

08.31.2018
LG Electronics CEO Jo Seong Jin expresses his firm belief that advances in AI are key to presenting new possibilities for a better life in opening keynote address at IFA 2018 standing beside LG cloi robot

LG CEO & LG CLOi

BERLIN, Aug. 31, 2018 — Outlining the strategic direction for the new era of artificial intelligence, LG Electronics (LG) Chief Executive Officer Jo Seong-jin and President & Chief Technology Officer Dr. I.P Park delivered the joint opening keynote address at IFA 2018.

This marks the first time that LG’s top executives have given a keynote address at a major global exhibition. Entitled Think Wise. Be Free: Living Freer with AI, the speech was experienced by more than 1,000 industry VIPs, influencers and journalists gathered in Berlin to hear LG’s framework for the future of AI.

LG’s IFA opening keynote represents a significant milestone for the company, demonstrating how its commitment to staying at the forefront of AI development in the consumer electronics industry has earned it prominence in the world stage at Europe’s largest consumer electronics exhibition.

Following the launch of the LG ThinQ earlier this year, LG has been focused on demonstrating the impact of its vibrant ecosystem embedded with a powerful AI solution based on LG’s open platform, open partnership and open connectivity strategy.

CEO Jo, a 42-year LG veteran, led the keynote, emphasizing the company’s underlying drive to provide consumers with a better life, defining this as the increased availability of freer and smarter choices in everyday living.

He expressed his firm belief that advances in AI are key to presenting new possibilities for a better life.

“Combined with edge computing and big data, as well as the ability to harness the enhanced connectivity of 5G, AI will bring each aspect of our lives into a seamless connected experience. Your home will know what kind of day you had in the office and will roll out the welcome mat by preparing the perfect environment for when you walk in the door,” said Mr. Jo.

LG Electronics CEO Jo Seong Jin emphasizes that AI will bring each aspect of our lives into a seamless connected experience in opening keynote address at IFA 2018 standing beside LG OLED TV

LG CEO & LG OLED

CTO Park took the stage next and explained three key pillars of artificial intelligence: Evolve, Connect and Open. With the overarching message that AI is more than innovation for the sake of innovation but is in fact the very meaning of Innovation for a Better Life, Dr. Park went on to illustrate how these three key AI pillars will enhance our lives.

The evolution of AI must be based on continually increasing communication with users, according to Dr. Park, who explained LG’s methodology for the development of core AI technology: First, the company’s focus on speech recognition, image recognition, biometric recognition and deep learning algorithms; second, the benefits of seamless connectivity offered through LG’s diverse product portfolio that make it possible to eliminate the traditional constraints of space and time; and third, the infinite potential offered through increased connectivity, using LG’s robot vacuum cleaner as an example. He concluded by highlighting the importance of an open AI ecosystem and explaining LG’s intuitive webOS operating system.

LG Electronics CTO Dr IP Park explained Evolve Connect and Open the three key pillars of LG artificial intelligence in opening keynote address at IFA 2018

LG CTO

LG Electronics CTO Dr IP Park illustrates how the three key pillars of LG artificial intelligence will enhance our lives in opening keynote address at IFA 2018

LG CTO & LG CLOi

The keynote also featured leading global AI experts, including renowned researcher Dr. Andrew Ng; Matthew Perry, Chairman of the Open Connectivity Foundation; Peter Kürpick, CTO of mapping technology firm HERE; and Kong Kyoung-chul, CEO of wearable robotics startup SG Robotics. These guest speakers were uniform in their support of LG’s vision for the future of AI.

LG will be showcasing its extensive lineup of consumer electronics and robots equipped with the latest AI technologies in the LG ThinQ zones in the LG booth, which together with the IFA opening keynote, further establishing the company’s credentials as an AI leader around the world.

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