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LG Electronics is the First to Offer Business-to-Business Technology Solutions

  • Updated
  • 05, 06 2009

Johannesburg, South Africa, 7 May 2009 – The commercial business sectors which include business-to-business technology solutions are about to receive a shake up with the introduction of the LG Electronics Commercial Division in South Africa.

The new business division which forms a part of LG Electronics South Africa will provide a total LG solution to commercial business customers tailor made to customer’s requirements and budgets in mind.

“The solution is a first for the industry in South Africa,” says Dr. Michelle Potgieter, Marketing Director, LG Electronics South Africa. “Commercial customers have had to deal with third parties who are not always able to make use of the large economies of scale and volume supply solutions that LG can. In a pioneering move for LG in South Africa, we have been able to develop this business in line with the LG Global Commercial Business, to tailor a solution for South African business.”

Apart from raising the profile of the LG brand in large environments, LG has been able to change its business from a device-based business to a solutions-based business. LG sales representatives will work closely with commercial customers who will create custom-built solutions for each environment. Dr. Potgieter explains: “The further benefit in large installations is increased return on investment.”

“Commercial customers can make use of the great energy savings that LG has strived to engineering into each of its products meaning that return on investment is reached through increased energy savings while also reducing the total impact on the environment,” she says.

The Commercial Business unit offers various product solutions under the following three product categories; Digital Signage Solutions, a series of Hotel Televisions as well as a range of Security Products, specifically designed to suit this market. For more information on the solutions please contact the LG Commercial Division on 0800 LG LG LG (0800 54 54 54).