SOUTH AFRICA SCOOPS THIRD PLACE IN LG LIFE TASTES GOOD CHAMPIONSHIP GLOBAL FINAL
Johannesburg, October 18, 2010: – Team South Africa scooped the overall third place position in the third LG Electronics (LG) Global Final of the Life Tastes Good Championship (LTGC) - its annual contest for amateur chefs – held in Seoul, Korea during September this year.
Lourens Engelbrecht and Heinrich Botha from the Capital Hotel School, who won the local leg of the LG Tastes Good Championship, represented South Africa’s young talent and won the Le Creuset prize in third place overall. Each of them walked away with a complete set of Le Creuset cast iron cookware and utensils as well as an LG SolarDOM Lightwave oven.
The finals saw 25 teams, comprised of 40 chefs, from around the world competing and showing off their home cooking skills using LG’s latest cooking appliances at the biggest LTGC Global Final ever.
Under the theme of “The World on Your Table”, participating chefs who won national and regional titles in 22 countries across the all continental from North America, South and Central America, Europe, the CIS and Asia to MEA created a range of unique savory dishes with ovens equipped with LG’s latest Lightwave Technology. Caroline Boutoille from France, picked up the LG Global Grand Master Chef Prize and received the LG LTGC Global Final 2010 Trophy, an LG Lightwave Oven and voucher for an F1 Abu Dhabi Grand Prix Package. Germany’s team took second place.
This year, LG joined hands with the Seoul Metropolitan Government to co-host the LTGC and a series of four-day culinary programs that lasted from September 27 to 30. The aim was to support the city’s greater effort to raise awareness and promote further understanding of Korean cuisine to further accelerate its globalization. Guests from around the world not only were inspired by the enlightening presentations by Guy Martin, a Michelin-started-chef from France, and Korea’s own Edward Kwon, both members of this year’s LTGC Chef Board, but also had the exciting opportunity to witness and taste some of the world’s extraordinary culinary creations by these top celebrity chefs that captivated both the palate and the eyes.
The professional and amateur chefs relied on LG’s innovative cooking appliances to create their culinary miracles. Guy Martin amazed the crowd by showcasing the Guy Martin Signature Line, a series of 80 pre-programmed recipes on LG’s MontBlanc, built-in oven, while LTGC contestants showed off their cooking skills using LG’s new Lightwave Oven which delivers healthier, tastier cooking in a more eco-friendly way. LG cooking appliances bring more smiles to the kitchen by enabling home chefs to easily deliver “The World on Your Table” at chef quality.
“This year’s Life Tastes Good Championship was yet another huge success, bringing The World on Your Table to life through LG’s latest and innovative cooking appliances,” says Dr. Michelle Potgieter, Marketing Director for LG Electronics South Africa. “LG will continue to inspire cooks from around South Africa and the world by developing modern, cutting-edge cooking appliances featuring the latest smart technologies. We will also keep the annual Life Taste Good Championships fresh with new and exciting themes planned for future events.”
The next LTGC global final will be held in the USA.
For more information: www.lg.com/cooking