Suntec Singapore Convention & Exhibition Centre (“Suntec Singapore”) is proud to collaborate with LG Electronics, Inc. (“LG”) to unveil what is expected to be the largest LED Digital Wall with the highest definition known.
Affectionately called the Big Picture, the mega Full HD LED digital wall is part of the modern facade of Suntec Singapore, following a six-month long modernization program. Combining 664 Full HD LED screens, the Big Picture boasts 84 times the resolution of Full HD, or 21 times of Ultra High Definition resolution, leaping ahead of the latest display resolution found in the consumer market.
Standing at more than three storeys high and 60 meters wide, the Big Picture will serve as an iconic feature that will showcase Suntec Singapore’s facilities, partners, events and advertisers at the heart of the Central Business District.
“The Big Picture will immerse our partners and customers in larger-than-life graphics, bringing about an unparalleled visual experience and energy efficiency when showcasing content on the massive video wall. LG is our ideal technology partner because of their capability to manufacture screens that produce the best clarity, which in turn brings about crisp and superior image quality to the viewers of the Big Picture,” shared Mr. Arun Madhok, CEO, Suntec Singapore International Convention & Exhibition Centre.
“LG is honored to be chosen to provide the Full HD LED display to enhance the infrastructure of the refurbished convention and exhibition centre of Suntec Singapore. As an innovative leading electronics brand that looks into tailoring solutions that address the needs of the market, we have invested extensively in research to ensure our products exceed the expectations of our partners and consumers in setting the standard for Full HD LED display.
The technologies and innovative features of our Full HD LED display deliver exceptional picture quality, clarity, color and contrast to bring about an immersive viewing experience,” said Mr. Scott Jung, Managing Director of LG Electronics Singapore.
Together with LG, Suntec Singapore integrates a high degree of advanced technology in creating the ultimate visitor’s experience to delegates and visitors from Singapore and around the world. Suntec Singapore aims to transform the way people look at the convention and exhibition business altogether.