LG NanoCell produces pure colors by applying
about 1nm-sized nanoparticles to filter out
dull color and enhance color purity.
It delivers a stunning visual experience.
Nanoparticles filter and refine impure colors
to reproduce pure and realistic images.
RGB wavelength with
impure colors
Pure RGB wavelength with
impure colors removed.
*Conventional refers to LG's UHD TVs without NanoCell Technology.
Pure colors, when combined with 8K resolution,
take picture quality to the next level.
To get a proper sense of realism from 8K,
each of the 33 million pixels should appear separate
and distinct. LG NanoCell far exceeds the
*CTA’s definition for 8K TV.
That’s why LG NanoCell 8K presents the ‘Real 8K’.
*CTA (Consumer Technology Association) : A standard and trade organization
representing more than 2,200 consumer technology companies
in the United States.
*CTA certification is given to a product that complies with the official
industry requirements.
According to the CTA – when defining resolution
– a contrast modulation (CM) must be 50% or more.
The higher the CM value, the clearer the image.
NanoCell TV, which has a 97.8% of CM level,
exceeds international standards, making pure
colors even clearer.
Change of Contrast Modulation
*Images simulated.
*CM values based on 65NANO97/98 models tested by TUV.
*The CM value mentioned is tested in horizontal.
8K contents goes one step further with pure colors.
LG NanoCell offers you a real 8K contents experience
through a various of 8K contents optimization feature.
LG NanoCell uses deep-learning algorithms to
transform 2K or 4K content into lifelike 8K.
Enjoy clearer text and images with enhanced detail
and definition and reduced noise.
*Images simulated.
HEVC, AV1, and VP91) codec support lets you watch 8K
videos from YouTube, USB, or streaming services2).
1) With AV1 you can watch the latest 8K videos on YouTube. Support for
HEVC and VP9 provide coverage for other streaming services and
local media playback.
2) Streaming may require a software update after purchase. 8K content
availability may vary depending on the service provide. 8K playback requires
a high-bandwidth internet connection.
LG NanoCell TVs have received a
“No Photobiological LED Hazard” certification from
Underwriters Laboratories (UL),
ensuring your eyes are protected from harmful
light being emitted.
No Photobiological LED Hazard1)
Exceeds International
Standards
The ‘No Photobiological LED Hazard’ test measures
five standards including blue light, actinic UV,
near UV, IR radiation, and retinal thermal.
These are the official international standards
for measuring the harmful effects of LEDs on the
human body, as defined by the IEC2),
NanoCell TVs exceeded each standard.
1) UL Verified Mark is certified for LG NanoCell 65NANO90, 65NANO80.
2) International Electrotechnical Commission
The α9 Gen3 AI Processor 8K uses deep-learning
algorithms to analyze on-screen content
and deliver a more immersive experience with
enhanced picture and sound.
All adjustments are automatic to make every
viewing a spectacular one.
The wall mount sits flush on your wall, blending with
your space and creating the feeling of an art gallery.
With a minimal-gap wall mount and gallery mode,
LG NanoCell fits on your wall like a piece of art,
giving your space a more sophisticated look.
*It includes a TV stand. The slim wall mount bracket is sold separately.
CES 2020
Innovation Awards
LG's 75NANO99 8K TV is
Sure to Please
Red Dot Design Award
2020 Winner
“65NANO906 is by Far
LG’s Best Ever LCD TV.”
*The CES Innovation Awards are based upon descriptive materials
submitted to the judges.
CTA did not verify the accuracy of any submission or of any claims made
and did not test the item to which the award was given.