Broadway Cleans Up
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45 Laundry Pairs.

Thousands of Cleaner Consciences.

More Energy Savings, Less Drama.

LG is partnering with the Tony Awards and the Broadway Green Alliance (BGA) to make
Broadway a more environmentally friendly place. We will equip 45 theaters with new,
high-efficiency laundry pairs. With so much energy being saved, actors and fans can
enjoy the magic of the Theater with their consciences—and their clothes—clean.

The Perfect Duo.

Did you know almost every theater has a laundry on premises? Now you do. Matthew Settle, Saycon Sengbloh, and Uncle Fester from The Addams Family tell us how laundry plays a big role when the lights go off and the curtains go down.

Everyone Is a Protagonist.

The Broadway Green Alliance works to educate the theater community and inspire actors, directors, and fans to adopt environmentally friendlier practices both in the theater and in their everyday life.


Celebrities Come Clean.

During the Tony Awards, we invited Broadway celebrities to test the cleaning power of our high-efficiency laundry pairs. See who stopped by to air their dirty laundry and help Broadway save energy.

The Numbers.

On average, a Broadway theater does six loads or 54 pounds of laundry each day.

High-efficiency laundry pairs can help theaters save up to 146,000 kilowatt-hours
of electricity and 1.5 million gallons of water annually, for a total savings of $23,000.

According to the BGA, that's enough to light all the marquees on Broadway for three months.