Corporate information

   

A white LG CLOiD home robot with a smiling digital face stands in a living room holding a plate of croissants. Large white text across the image reads Life's Good. The LG logo is visible on the robot's chest, and a TV in the blurred background displays the text webOS.

A white LG CLOiD home robot with a smiling digital face stands in a living room holding a plate of croissants. Large white text across the image reads Life's Good. The LG logo is visible on the robot's chest, and a TV in the blurred background displays the text webOS.

How LG operates

LG operates on a promise to create Life's Good through our technologies. That's why we focus on human-centered innovation to deliver Smart Life Solutions across home, commercial, mobility, and business infrastructure.

 

In 2024, LG reorganized its business structure from a product-centered model to a customer-oriented solution system — a pivotal step in its transformation into a Smart Life Solution Company.

 

Today, LG operates across four core business divisions: Home Appliance Solution (HS), Media Entertainment Solution (MS), Vehicle Solution (VS), and Eco Solution (ES).

Global operations

LG Electronics strengthens its presence in global markets through a proactive global business strategy.

* Source: LG Electronics 2024 Annual Report, FY2024.

A world map displaying a global corporate network with unlabeled grey dots representing Branch Offices. Black circles denote Regional HQ locations at Frankfurt (Europe HQ), Dubai (MEA HQ), Noida (LGEIL), Singapore (Asia HQ), New York (NA HQ), and Sao Paulo (LATAM HQ). Red diamonds denote AI Research Lab locations at Moscow, Bengaluru, Santa Clara, and Toronto. Korea (Corporate HQ) in Seoul features both a Regional HQ and an AI Research Lab.

Leadership

Meet the people guiding LG's mission as a global leader and technology innovator in consumer electronics, home appliances, and smart life solutions.

Chief Executive Officer

Jae-cheol Lyu

LG Electronics is led by Chief Executive Officer Lyu Jae-cheol, whose leadership is shaped by more than three decades of experience at the company. Since joining LG as an engineer in 1989, CEO Lyu has brought deep technical expertise and steady leadership, helping establish the Home Appliance Solution Company as a leading global force in the industry. His career reflects LG's commitment to customer-centered quality, operational discipline, and long-term competitiveness.

 

Under CEO Lyu, LG Electronics is bolstering its technology leadership, building a high-performance business portfolio, and driving company-wide AI transformation (AX) to support profitable growth. As the global business landscape undergoes unprecedented changes, CEO Lyu is focused on strengthening LG's core competitiveness, responding decisively to market shifts, and advancing integrated AI solutions across industrial, commercial, and residential environments, including AI Home, AI data center cooling, and smart factory solutions.

Jeong-do management

LG's Jeong-do management embodies the company's commitment to high ethical standards and transparent business operations. Rooted in pioneering innovation and continuous growth, Jeong-do management drives LG to become an even faster, smarter, and more trusted global brand.

A three-tiered pyramid diagram. The top tier features the red text No.1 LG. The middle tier reads Jeong-Do Management. The bottom tier is split into two halves, reading Customer-Value Creation on the left and People-Oriented Management on the right.

LG way: The foundation of LG's management

Jeong-do management is LG's foundational management principle, emphasizing ethical conduct, transparency, and fair competition as the basis for sustainable business growth.

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