Press Release

July 20,2009. LG Electronics has announced the launch of its HT964TZ with superb sound performance into the Nigerian Market. This took place at a media briefing held in Lagos recently. The LG HT964TZ is one of the LG Electronics Design Art Home theatre series and a continuation of the famous Champagne series.

Speaking during the briefing, Mr Hee Chan Han, General Manager, Media Marketing, LG Electronics Nigeria said, “In creating the LG HT964TZ, we focused on delivering ideal sound quality for all occasions. We wanted to create a masterpiece that helps customers to be totally engrossed in their music, movies and other entertainment content whatever the occasion maybe. When they listen to their favourite songs, they should feel the concert effect and when they watch movies, they should be carried away by the clarity and precision of the picture and sound. In a nutshell, With the HT964TZ, we are recreating the full cinema experience in the Nigerian homes”

Champaign II Home Theatre System’s superb sound performance clearly demonstrates LG Electronics leadership in audio product. The HT964TZ Home theater system which comes with HDMI cable inside-box was LG’s idea to give consumers the best viewing and listening pleasure. The HDMI cable which is a single cable is the most recent technology in transmitting digital data, delivering high definition pictures, ideal for connecting to any device from video game consoles to digital audio, computers, TV sets and Blu Ray players compared to analog standard of component and composite cables.

To achieve delivery of deeper, natural bass at a faster rate to consumers, LG moved the subwoofers from the sides of the speakers to the front area. And to top it all off, the LG HT964TZ was specially tuned by Mr. Mark Levinson, the guru of high-end audio who has been designing high-end audio equipment for discerning listeners for over 35 years.

The Champagne II will stand out as a work of art in any living room with its sleek and minimal look that fits perfectly into its environment. The exclusive wine glass-shaped speakers, from which its nickname – Champagne was derived, glows in a gradient of dark red, adding an emotional touch to any décor and sharp corners have been rounded and smoothed on the central oval speaker providing needed depth to carry sound over a broader area. LG gave the back of this speaker a soft curve to minimize sound distortion, thus providing richer resonance. The system’s premium, high-gloss, black façade lends an air of luxury to the HT964TZ. These elements complement the design of most living rooms.

Champagne II rich sound and sophisticated style are matched only by its abundance of features. The LG Sound Gallery with a built-in professional Digital Sound Processor ensures that sound is always ideal, enhancing clarity in dialogue and creating a multi-channel surround effect. The Sound Gallery provides a range of settings for entertainment choices ranging from movies to music.

What’s more, these external devices are just a single click away with LG’s convenient SIMPLINK, which allows all connected devices to be easily operated using a single remote control.  Music and Video Lovers can enjoy music from all kinds of devices including MP3 players, cell phones and laptop PCs by utilizing the “portable audio in” feature found on the HT964TZ. In addition, HT964TZ’s USB Direct Recording function is able to instantly convert any kind of audio data into MP3 files and save them to USB flash memory for a home theater experience that gives new meaning to the term “convenient entertainment”.

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of USD 44.7 billion, LG is comprised of five business units - Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is the world’s leading producer of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines.  For more information, please visit www.lg.com. LG Electronics (LG) has signed a long term agreement to become a Global Partner of Formula 1™ and a Technology Partner of Formula 1™. As part of this top level association LG acquires exclusive designations and marketing rights as the official Consumer Electronics, Mobile Phone and Data Processor of Formula 1™. For more information, please visit www.lg.com.

About LG Electronics Home Entertainment Company

LG Electronics Home Entertainment Company is a global top player in flat panel displays, audio players and video products for the consumer and professional markets. LG's product areas include LCD and plasma televisions, home theater systems, Blu-ray disc players, audio components and video players, plasma display panels, among others. While focusing on creating feature-rich devices, the company is also pursuing stylish designs and pushing technological boundaries to improve the home entertainment experience.