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LG Electronics svar til personvernspørsmål tilknyttet SMART TV

LG Electronics svar til personvernspørsmål tilknyttet SMART TV

Vi i LG forstår bekymringen som kan ha blitt forårsaket av det britiske blogginnlegget som har nådd mange konsumenter her i Norden. Vi har tatt disse meldingene svært alvorlig og har gjort en grundig gransking av påstandene. Nedenfor finner du den offisielle uttalelsen fra LG, inkludert en forklaring av funnene gjort av den britiske bloggeren og en løsning gjennom en oppdatering av programvaren som vil bli distribuert til berørte Smart TVer innen veldig kort tid. Vi ønsker også å understreke at vi tar kundenes personvern svært alvorlig og beklager all bekymring disse meldingene kan ha forårsaket.

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LG ELECTRONICS RESPONDS TO SMART TV PRIVACY ISSUE

At LG, we are always aiming to improve our Smart TV experience. Recently, it has been brought to our attention that there is an issue related to viewing information allegedly being gathered without consent. Our customers’ privacy is very important part of the Smart TV experience so we began an immediate investigation into these claims. Here’s what we found:

LG does not, or has ever, engaged in targeted advertisement using information collected from LG Smart TV owners. Information such as channel, TV platform, broadcast source, etc. that is collected by certain LG Smart TVs is not personal but viewing information. This information is collected to offer recommendations to viewers based on what other LG Smart TV owners are watching. We have verified that even when this function is turned off by the viewers, it continues to transmit viewing information although the data is not retained by the server. A firmware update is being prepared for immediate rollout that will correct this problem on all affected LG Smart TVs so when this feature is disabled, no data will be transmitted.

It has also been reported that the names of media files stored on external drives such as USB flash devices are being collected by LG Smart TVs. While the file names are not stored, the transmission of such file names was part of a new feature being readied to search for data from the internet (metadata) related to the program being watched in order to deliver a better viewing experience. This feature, however, was never fully implemented and no personal data was ever collected or retained. This feature will also be removed from affected LG Smart TVs with the firmware update.

LG regrets any concerns these reports may have caused and will continue to strive to meet the expectations of all our customers and the public. We hope this update clears up any confusion.