Nano Cell™ technology, for rich, accurate colors
Stellar color precision thanks to nano particles
Nano Cell™ technology maximizes the display's color quality right in the TV panel. Enjoy accurate colors with no color shift or distortion.
Learn more about True Color Accuracyopen
Ultra-fine color expression through Nano Cell™ technology
How do we see color? The wavelengths of reflected light determine what color you see. Nano Cell Display composed of nano particles integrated in panel absorbs any light interference and drastically enhances the color purity displayed on screen. Nano Cell Display projects more elaborate colors than conventional displays.
It’s time to re-evaluate your TV viewing habit
Rather than force viewers to crowd into the narrow 'sweet spot', the exceptional color and contrast of LG UHD TV hold up even from wide angles. Now everyone on the couch will have an ideal viewing experience.
Where do you sit when watching TV?open
Research shows that about 60% of people watch TV off axis, defined as any viewing angle that is more than 15° from center at which picture quality begins to degrade in a conventional TV.
The optimal viewing experience from any angle
Nano Cell™ Display enhances off-axis color consistency and eliminates worries about color distortion due to viewing angle.
Learn more about Wide Viewing Angleopen
“I want the same consistent color whether they’re far left or far right. The Nano Cell™ technology is fantastic.”
Dave Helmly / Head of Global Digital Video Audio Field Operations, Adobe
* The relative size of the color gamut set at 100% when viewed from the center (0 degree).
* The data is based on LG internal research.
Active HDR, unlike other conventional HDRs
LG UHD TV supports premium HDR content mastered by Dolby VisionTM, and is also compatible with generic HDR10 and HLG. LG’s Active HDR technology optimizes HDR picture scene by scene for a life-like viewing experience.
Learn more about Active HDR with Dolby Vision™open
LG UHD TV supports the premium HDR, Dolby Vision™ favored by renowned filmmakers from all over the world. LG UHD TV not only delivers Dolby Vision, but also offers compatibility with other HDR formats such as HDR10 and HLG.
LG UHD TV supporting premium HDR Dolby Vision™, processes Dolby Vision’s dynamic metadata* within each frame, to present the intended vision of the director in your very own living room. HDR10 and HLG are rendered by LG UHD TV's exclusive processing. By applying dynamic data produced by LG TV processing on a scene-by-scene basis, all types of content is displayed with improved HDR quality.
The compatibility for HDR playback may vary by the format and country.
The science of light control
Ultra Luminance and Local Dimming improve brightness and enhance detail by adjusting the backlight and dividing the image into blocks of individualized contrast.
Surround yourself in rich sound
Let yourself be transported by LG’s newest and most advanced simulated surround sound from virtual seven channels for superior immersion.
*The logo on TV stand may differ by country.
* webOS GUI may differ by country.
* Services are subject to availability, may require subscription and could vary across products and platforms. Internet connection required.
* Magic remote included in box with selected webOS TV models.
* Netflix Hotkey on the remote may not be available in certain countries.
LG webOS 3.5,
security you can trust
The security manager in webOS3.5, earns prestigious CC international security certification and UL CAP2900-1 certification for its ability to provide superior privacy protection. It prevents the installation of unauthorized applications, hacking and leaks of privacy.
Easy and fast way to
Netflix 4K HDR content
With easier control and faster access, you can explore and enjoy more of Netflix’s premium 4K HDR content on LG 4K TV.
* webOS GUI may differ by country.
* 4K HDR availability may vary for Netflix content.
* Magic Remote design and button arrangement may vary by country.
* Netflix streaming membership required. 4K availability subject to your Netflix subscription plan, Internet service, device capabilities, and content availability.
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