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  • Neil Patrick Harris Reveals All...

    If you watched Neil on TV today, you learned all about LG's Art of the Pixel competition....and our amazing ULTRA HD 4K TV and OLED televisions. LG's newest technology makes everything look better. Brighter. Bolder. 4K makes some things look bigger, too.

  • The art of the pixel lends itself to infinite creative interpretations, and that's what makes LG's first-ever new media competition so exciting. We couldn't be more impressed with the submissions we've received from art students around the country.

LG's Digital Canvas Inspires Unforgettable Art

The color and clarity of LG's Ultra HD 4K TVs and OLED TVs make them the ultimate digital canvas. Students from the country's top art schools were invited to submit new media works – both still and moving images. The submissions are in—the voting is under way. One finalist from each of the nine schools will receive a $5,000 cash prize, plus a trip to a gala event in New York City featuring Neil Patrick Harris, where the top winner will receive an additional $5,000

What is OLED?

Unlike traditional, synthetic LEDs (light-emitting diodes), OLED uses an organic substance that glows when an electric current is introduced. This revolutionary material is part of new design approach that drastically reduces the thickness and weight of the TV. The light passes through a combination of filters to reproduce spectacular high-definition images.


What is 4K?

High definition reaches the stratosphere with LG ULTRA HD 4K TV. Until you see it for yourself, it's hard to imagine the flawless picture quality that 8.3 million pixels can bring you. Images are amazingly clear and vivid even when you're mere inches away. LG ULTRA HDTV with 4K resolution is the new benchmark of uncompromising home entertainment.

*4K/UHD content delivery standards still being developed.


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NO PURCHASE NECESSARY TO ENTER OR WIN. Contest Entry is not open to the general public. The Contest is open to students, 17 years or older at the time of entry, who are enrolled at a participating school and are legal residents of the U.S. or D.C. Voters must be legal residents of the U.S. or D.C. and 17 years of age or older. Contest Entry starts at 12:00:01 AM ET on 6/1/14 and ends at 11:59:59 PM ET on 7/13/14. Void where prohibited by law. Click here for the complete listing of rules and regulations.