Press Release

Available at LG’s brand shop in Dubai Mall, the LG TWINWash^TM is all about efficiency and convenience, helping users wash two separate loads at the same time

Dubai, United Arab Emirates, February 22, 2017: Shifting the nation’s washing paradigm, LG Electronics (LG) has launched its revolutionary front-load TWINWash™ washing machine in the UAE. This ultimate laundry system is among LG’s premium clothing-care line-up, using the world’s most innovative washing technology to take care of more loads in less time.

“Innovative home solutions introduced by LG to the region take personal clothing care to entirely new heights. The LG TWINWash^TM washing machine is an example of LG’s innovation at its best, always putting the consumer at the forefront of development while showcasing the best in durability and convenience for customers in the Middle East,” said Mr. Kevin Cha, President of LG Electronics in the Middle East and Africa.
 

LG TWINWash^TM enables two separate loads to be washed simultaneously by combining a full-sized front load washing machine with a mini washer in a hide-away pedestal, generating a whole new set of washing options. The powerful main washing machine handles the bulk of the laundry, while the mini washer can be set to run a different wash cycle. Smaller loads can be washed when needed without having to wait until a full load has accumulated. The mini washer is perfect for delicate or specialized items that require a unique wash setting, such as lingerie or baby clothes.

The LG TWINWash^TM delivers powerful but stable performance with its innovative suspension. With exceptional features such as Inverter Direct Drive motors that ensure simultaneous cleaning and a 6+ motion technology for more advanced washing performance, the LG TWINWash^TM has been redesigned to change the paradigm of washing.  With convenience in mind to the highest level, the LG TWINWash^TM also incorporates a wide glass door that is easy to load and unload as well as a large capacity for big loads to be done without any hassle.

Exuding premium elegance and design, the LG TWINWash^TM has an ergonomic touch with its on-door control panel, elevated and angled door, and a recessed and spacious dispenser. Users can also control monitor the washer at anytime from anywhere thanks to its SmartThinQ application. Users can also remotely troubleshoot problems quickly without calling tech support thanks to the application’s Smart Diagnosis feature.

The LG TWINWash^TM is a truly premium appliance and offers LG customers a sophisticated lifestyle experience in home solutions. However, its greatest asset is how it effortlessly presents innovation, performance, convenience and timeless elegance. With the LG TWINWash^TM , the world’s washing paradigm has truly shifted. The new TWINWash^TM is now available for AED 10,499 at major retailers across the UAE.

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 83,000 people working in 119 locations around the world. With 2014 global sales of USD 55.91 billion (KRW 59.04 trillion), LG comprises four business units ― Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.

For more information, please contact:

Media Contact

LG Electronics Gulf FZE

Sajeeth Shetty

Tel: +9714-350 9500

Fax: +9714-334 4304

Email: sajeeth.shetty@lge.com

LG-One

Nancy Atallah
Telephone: +971 4 553 9543

Fax: +971 4 553 9554

Email: nancy.atallah@lg-one.com