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Rollable Design

OLED R

The world's first and only rollable TV
has arrived.
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A full image of LG SIGNATURE Rollable OLED TV displaying background image of sunrise on screen.
LG SIGNATURE CONCIERGE SERVICE
We're at your service! Whether you're already a proud LG SIGNATURE owner or in the market for one, LG SIGNATURE Concierge is available 24/7 to answer your questions about product features, set-up, use and the care.
  • Telephone
    Call an LG SIGNATURE Support Representative
    (800) 984-6306 (Available 24/7)
  • Email
    Email an LG SIGNATURE Support Representative
    Signature@lgexecutiveservices.com
A man facing backward observes the night city view through his big window with LG SIGNATURE Rollable OLED TV in line view behind him.
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A revolutionary new experience

This groundbreaking technology not only reimagines what a TV is capable of, it revolutionizes the way you use your space.

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Roll Out The Future
LG SIGNATURE
OLED R
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*Dramatization for illustrative purposes. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
A vision of the future

Out-of-this-world picture quality combined with our new extraordinary rollable technology lets you step into the future every time you use your TV.

LG SIGNATURE Rollable OLED TV's thin quadrilaterial screen rolls inward.
Play
Two LG SIGNATURE Rollable OLED TV displays planet earth and the sun on each screen and a play button icon is located at the bottom left corner of the image.
SELF-LIT OLED Technology

All your dreams rolled into one

An ultra-thin screen rolls into a state-of-the-art sound system. This unbelievable display is only possible with OLED's self-lit pixel technology.

A man is sitting on a recliner chair with his legs crossed and his body is facing towards the LG SIGNATURE Rollable OLED TV.
An woman is watching tv in bed in white-colored room with ocean backdrop.
Luxurious living room with the LG SIGNATURE Rollable OLED TV showing an aerial view of nature.
A man is leaning agaisnt a big window to see the city night view and next to him is the LG SIGNATURE Rollale OLED TV in line view.
A wide view of the kitchen and the living room with LG SIGNATURE Rollable OLED TV in zero view.
A man is sitting on a recliner chair with his legs crossed and his body is facing towards the LG SIGNATURE Rollable OLED TV.
An woman is watching tv in bed in white-colored room with ocean backdrop.
Luxurious living room with the LG SIGNATURE Rollable OLED TV showing an aerial view of nature.
A man is leaning agaisnt a big window to see the city night view and next to him is the LG SIGNATURE Rollale OLED TV in line view.
A wide view of the kitchen and the living room with LG SIGNATURE Rollable OLED TV in zero view.
*Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
The finest piece in your collection
SIGNATURE OLED R is a work of art fit for your luxury lifestyle, with a TV that appears when you need it and disappears when you don't. The TV has three different heights - each with a unique purpose, all with a stylish look that complements your space.
Three LG SIGNATURE Rollable OLED TVs are set as full view, line view, and zero view.
*Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
Everything you want,
unlike anything you've seen
A truly unique design and unprecedented functionality make the LG SIGNATURE OLED R a sight to behold, whichever way you use it. Watch your favorite content in Full View mode, discreetly set the mood in Line View, or make the most of your space in Zero View.
An image of LG SIGNATURE Rollable TV in full view placed in the center of a grey-colored space.
*Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
Transform your space
Take LG SIGNATURE OLED R from chic speaker to premium TV when you roll out the screen to full view mode. Sharp picture, swift gaming, and smooth sports make your favorite content even more immersive. And LG ThinQ offers simple command of virtual assistants with natural voice recognition* for more convenience and control.
  • * ThinQ and Alexa are available through the remote and the TV. Google Assistant is available through the remote.
A man is sitting on a recliner chair with his legs crossed and his body is facing towards the LG SIGNATURE Rollable OLED TV.
Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
A woman, who sitting on a sofa is watching a golf tournament on her LG SIGNATURE Rollable OLED TV in her spacious living room.
Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
A woman, who is sitting on a sofa, is looking at the LG SIGNATURE Rollable OLED TV screen that is displaying a variety of contents and another woman is walking towards the woman on the sofa.
Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
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An image of LG SIGNATURE Rollable TV in line view placed in the middle of a grey-colored space.
*Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
Simplify your space
When you're not watching TV, roll into a minimal, stylish mode that has just what you need: music, clock, frame, mood lighting & sounds, or home dashboard.
  • LG SIGNATURE Rollable OLED TV's line view screen displays a music player.
  • LG SIGNATURE Rollable OLED TV's line view screen displays a digital clock and the date.
  • LG SIGNATURE Rollable OLED TV's line view screen displays pictures in black and white.
  • LG SIGNATURE Rollable OLED TV's line view screen displays pictures of little raindroplets.
  • LG SIGNATURE Rollable OLED TV's line view screen displays icons: Music, Clock, Frame, Mood, and ThinQ Home Dashboard.

Screen images simulated. TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
  • Music
    Plays music and displays track information.
  • Clock
    Shows you the information you need for your day, such as the time, date.
  • Frame
    Converts pictures in your smartphone into black and white slideshows for a personalized touch.
  • Mood Lighting & Sounds
    Plays soothing sounds and images such as campfire, wind, and rain when you need a calm moment.
  • ThinQ Home Dashboard
    Displays an AI Home Dashboard screen that provides an overview and enables control of select home appliances.
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An image of LG SIGNATURE Rollable OLED TV in zero view located in a grey-colored space.
*TV needs to be plugged into the appropriate power source to operate. Cables may be visible depending on installation environment.
Maximize your space
The screen disappears without a trace, leaving behind a beautiful piece of art that elevates your space. Enjoy rich, optimized sound from a remarkably transformed speaker.
An image of LG SIGNATURE Rollable OLED TV Speaker located in a grey-colored space.
Artistic Sound
When the screen rolls away, the OLED R transforms into an amazing sound system. Hear your favorite tunes in the immersive sound of Dolby Atmos®** with powerful 100W 4.2ch speakers.
  • Kevlar® diaphragms are made of special materials that are used in high-end stereo systems, allowing you to feel clear, deep vibrations.
  • **Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
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Image of seven full moon aligned across the night sky.
Image of seven full moon aligned across the night sky.
Image of seven full moon aligned across the night sky.
Image of seven full moon aligned across the night sky.
*Dramatization for illustrative purposes.
SELF-LIT PiXELS make OLED unlike anything else
Self-lit pixels allow LG SIGNATURE OLED R to bend the rules of design with an ultra-slim, rollable display. Unlike LED/LCD TVs that are restricted by backlights, the self-luminous display technology also makes all the difference to your viewing experience, showcasing stunning pictures with extreme realism.
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Close shot of the upper edge of LG SIGNATURE Rollable OLED TV's screen.
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Side view of the full body of LG SIGNATURE Rollable OLED TV.
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Close upper quarter shot of LG SIGNATURE Rollable OLED TV.
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Close upper shot of fully hidden into its sound bar box of LG SIGNATURE Rollable OLED TV.
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Various height of the screen of LG SIGNATURE Rollable OLED TV at once.
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Close shot of LG SIGNATURE Rollable OLED TV's stand.
*Dramatization for illustrative purposes only. The TV has three different heights: Zero View, Line View, and Full View.

3Purchase an eligible LG Refrigerator and eligible LG Compact Refrigerator in a single transaction on and receive an instant saving at the point of sale for the value of the LG Compact Refrigerator. Discounted amount to equal the amount paid for the eligible LG Compact Refrigerator (before taxes, shipping, or handling). Products must be purchased in the same online order between May 18 – July 12, 2023 on to receive the instant additional savings. Maximum number of products of the same category allowed to qualify for the package discount is one (1). Savings will be reflected in the cart when all offer requirements are met. If any of the qualifying items are removed from the cart or part of the order is cancelled or returned, the promotional savings will be void. Prices and offers are non-redeemable for cash and non-transferable. Availability, prices and terms of offer are subject to change without notice.

Eligible Refrigerator models: LRFGC2706S, LRYKC2606S, LRYXC2606S, LRFXC2606S, LRYKC2606D, LRYXC2606D, LRFXC2606D, LRFOC2606S

Eligible Compact Refrigerator model: LRONC0605V

4Get an instant rebate amount of $250 when you bundle eligible LG Built-In Wall Oven and LG Cooktop appliances in a single purchase between 5/18/2023 and 9/13/2023. This offer is subject to availability. The maximum number of appliances of the same category allowed to qualify for this rebate is one (1). If any of the qualifying items are removed from the cart or part of the order is cancelled or returned, the promotional savings will be void. Prices and offers are non-redeemable for cash, non-transferable and may not be combined with other offers/discounts. Availability, prices and terms of offer are subject to change without notice.

Eligible Wall Oven:
MZBZ1715S, LWC3063BD, LWC3063ST, LWD3063ST, LWD3063BD, LWS3063ST, LWS3063BD, WSEP4723D, WSEP4723F, WDEP9423D, WDEP9423F, WCEP6423D, WCEP6423F, WSEP4727F, WDEP9427F, WCEP6427F

Eligible Cooktop:
LCG3011ST, LCG3011BD, LCG3611ST, LCG3611BD, LCE3010SB, LCE3610SB, CBGJ3023D, CBGJ3023S, CBGJ3623D, CBGJ3623S, CBGJ3027S, CBGJ3627S

5Receive 10% off the pre-tax sales amount and an additional $245 off when you purchase a bundle of four (4) eligible LG Kitchen appliances in a single purchase between May 18 and June 20, 2023. The 10% savings is based on the pre-tax sales amount. This offer is subject to availability. Maximum number of appliances of the same category allowed to qualify for savings is one (1).

Eligible Appliances:

DISHWASHER: LDPS6762D, LDPS6762S, LDFN4542D, LDFN4542S, LDTS5552D, LDTS5552S

OTR: MVEM1825D, MVEM1825F, MVEL2033D, MVEL2033F

RANGE: LREL6323D, LRGL5823D, LREL6323S, LRGL5823S, LREL6325F, LREL6325D, LRGL5825F, LRGL5825D, LSEL6335D, LSEL6335F, LSGL6335D, LSGL6335F

REFRIGERATION: LMXS28626D, LMXS28626S, LRFS28XBD, LRFS28XBS
Actual features, functionality, and other product specifications may differ and are subject to change without notice. Prices, promotions, and availability may vary by model, store, and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for their final price and availability.