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Key Features

    Customer Hotel TV with Pro:Centric Smart

    The US660H series offers Ultra HD Displays, customizable apps, and Pro: Centric, hospitality content management software that enables you to easily create customized content.
    PRO:CENTRIC SMART APPLICATION PLATFORM

    Pro:Centric Hotel Management Solution

    Pro:Centric SMART is optimized for customizing hospitality services for hotel brands and guests through an IP & RF infrastructure. With its high picture quality, sophisticated design, and advanced connectivity functions, it upscales in-room entertainment and enhances convenience through high-end technology.
    PRO:CENTRIC SMART APPLICATION PLATFORM

    Pro:Centric Server Application

    You can now express your hotel's unique identity with our customizable templates and pages. Pro:Centric provides you with a solution that can be especially customized for your business.
    PRO:CENTRIC SMART APPLICATION PLATFORM

    Pro:Centric Direct Solution

    Pro:Centric Direct is a hotel content management system that supports simple editing tools and provides various solutions such as 1-click service and IP network-based remote management. With this solution, users can easily edit the user interface, provide customized service, and efficiently manage all TVs.
    USER-FRIENDLY EXPERIENCE

    Smart TV by LG webOS 4.5

    This is LG Smart TV with webOS 4.5. Explore the latest LG Smart TV features, and discover TVs that deliver innovative technology, remarkable clarity, and true-to-life colors.
    USER-FRIENDLY EXPERIENCE

    Voice Recognition

    From seamless interaction to consistent user experience, LG is going one step further to lead the commercial TV market by including voice recognition, allowing users to easily control LG TVs.
    USER-FRIENDLY EXPERIENCE

    Soft AP

    Software-enabled Access Point (SoftAP) is a "virtual" Wi-Fi feature that uses software to create a wireless hotspot. The current version supports Bridge Mode, which enables network managers to control connected devices.
    USER-FRIENDLY EXPERIENCE

    Instant On

    The high speed loading system enables users to enjoy content immediately after turning on the TV.
    EASY SETUP AND MAINTENANCE

    Quick Menu

    Now LG provides the new Quick menu (ver. 3.0), making it easier and more user-friendly than ever. The home menu solution has been upgraded in a big way with the addition of the new Hotel Promotional Video Creation Tool.
    EASY SETUP AND MAINTENANCE

    LAN out with VLAN (Virtual LAN) ID

    The connectivity experience is enhanced by overcoming the constraints of space. This feature enables users to manage a virtual LAN via the LAN out function by setting an ID for each device in the TV menu.
    EASY SETUP AND MAINTENANCE

    EzManager

    EzManager provides a convenient installation function to automatically set up Pro: Centric TV settings without the extra effort of configuration. Auto-installation requires 1 - 3 minutes while manual installation requires 3 - 5 minutes.
    EASY SETUP AND MAINTENANCE

    USB Cloning

    USB data cloning makes managing multiple displays more efficient for optimal operation. Instead of setting up each display one by one, data can be copied to a USB for one display, and then that data will be sent to the other displays through a USB plug-in.
    EASY SETUP AND MAINTENANCE

    Pro:Idiom

    Prevent any illegal copying of content with widely used DRM (Digital Right Management).

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    * Customized UI may slightly differ.

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    * Actual Ul may slightly differ when implemented.
    *When PCS400R and PCD 2.0 are used, the PCD feature is available, even in an RF infrastructure. However, to provide interactive services in an RF infrastructure.Wi-Fi is required (RF Wireless Infrastructure).

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    * Actual In-screen image may slightly differ.

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    * TV native Contro
    * Server Based contro
    * Magic Motion Remote is required (sold separately)

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    * SoftAP should be set in the installation menu after the TV is turned on.
    * Smart Mirroring may not be operated at the same time.

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    * Actual remote control may slightly differ

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    * AUX LAN (LAN out) ID: Set a VLAN ID to be assigned to external devices connected to the LAN out port (An AUX LAN is used for assigning a VLAN ID)
    * VLAN ID: Create a separate Virtual LAN group with IDs (tagging).

    To access more technical documentation and downloads, please visit the LG B2B Partner Portal.